IKEA says pass it on
from the This-is-quite-smart dept
IKEA is taking an interesting approach to spreading the word about it's new Bay area store. If you send out 10 email postcards to your friends telling them about the new store, you get up to $75 a purchase during the opening week. I actually think this will work quite well as the Bay area is the exact demographic that IKEA is aimed at to begin with.Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
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