Money, That's the Global Craze!
from the everyone-wants-to-be-a-millionaire dept
It seems that the newest incarnations of "Who wants to be a millionaire?" is currently creating a craze in India. It seems that the grand prize of 10 million rupees and a former movie star presenter has been enough to bring Star networks viewing figures rocketing back up. Apparently, around 40% of the Indian TV viewing audience tunes in for this show. It looks like TV producers (of these get rich shows) may have found the thread that binds entertainment globalization, Money!Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
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