The Web Will Rise Again - Give It Time
from the people-change-slowly dept
A good article that points out that the web actually is useful for lots of things but that doesn't mean that customers are going to immediately use it to do everything. The example he gives is buying movie tickets online - which he didn't do for a very long time, but which turned out to be a great experience that he wishes he'd tried earlier. At first I thought this was silly (I buy a lot of my movie tickets online these days), but then I remembered a conversation I had recently with someone who couldn't believe I never tried Webvan. Even technology loving people find it a bit of a pain to change routine. Eventually, they'll get around to it, and might even find it useful - but most of these things aren't essential to us, even if the companies want us to believe it's so. Thus, many of the ideas that are failing now, may eventually come back in a different form and be more successful, as people have more time to test them out and get used to them.
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Broadband is major factor
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