Music Important In Call Centers
from the driving-customers-away dept
Who would have thought that hold music was so important? Having recently set up a phone system, I had the option of changing the default (harmless, forgettable muzak) to anything else of my choosing, but didn't think it was necessary. Maybe I should think again. A new study says that call center hold music has a huge effect on whether or not people stay on the line. The study also turned up amusing examples of very poor choices of hold music, based on the company, such as a hospital casualty unit playing a funeral march and a clothing company playing "Fat Bottomed Girls" by Queen.Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
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Be careful
http://www.ascap.com/licensing/licensingfaq.html
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Re: Be careful
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Volume control
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