Turning The Appalling Into The Despicable
from the bad-taste dept
We already spoke about the bad decision of spammers to send out spam trying to take advantage of last week's tragedy, but how about real companies doing so? I've heard rumors about a Cisco employee who sent a note to resellers telling them this was a chance to sell more routers to replace the lost ones and of Gannett newspapers using the chance to get in touch with their best advertisers to offer a message of sympathy - and a reminder to buy more ads. The latest is Flowgo who sent out a general message to everyone on their mailing lists about the tragedy. They say they were trying to do good by sending out an inspirational message, but there was a marketing/PR pitch included in the email - which made some people upset.
Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
Techdirt is one of the few remaining truly independent media outlets. We do not have a giant corporation behind us, and we rely heavily on our community to support us, in an age when advertisers are increasingly uninterested in sponsoring small, independent sites — especially a site like ours that is unwilling to pull punches in its reporting and analysis.
While other websites have resorted to paywalls, registration requirements, and increasingly annoying/intrusive advertising, we have always kept Techdirt open and available to anyone. But in order to continue doing so, we need your support. We offer a variety of ways for our readers to support us, from direct donations to special subscriptions and cool merchandise — and every little bit helps. Thank you.
–The Techdirt Team
Reader Comments
Subscribe: RSS
View by: Time | Thread
PR tricks and stuff
-Clous
[ link to this | view in thread ]
It May Sound Cynical
company will be the first to use the tragedy
in a commercial pitch. My bets for the top finalists?
Nokia, Motorola, AT&T and Ameritech
[ link to this | view in thread ]