Online Ads Are Getting Worse
from the pop-ups-are-just-the-beginning dept
When will advertisers realize that pissing off people doesn't help their cause? It seems that on a panel of advertisers only one realized that pop ups don't help. Everyone else thought they were wonderful - and that they need to get more intrusive to be even more effective. It is possible to create advertising that people find useful and informative - and pops ups don't come anywhere near that. Pissing off users is not a way to gain customers.
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Looking good
Anyway as a graphic artist, I take issue with the casino tackiness of most pop-ups, pop-unders, banners and other forms of web adverts, they turn me off from doing business with the advertiser. I have noticed that if the ad is garish I will tune it out, and ignore that space on the page.
I have and do "click through" if there is something that catches my eye AND I am shopping for a product or service. Make it look good and I may do business with you.
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Some are ok, but...
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