More Examples Of The Music Industry Not Getting It
from the let's-define-promotion... dept
Hidden in this article about the battle between music labels and webcasters about music royalty rates is a quote that shows how the music industry really seems to view webcasters: "if they can get a great Chicago blues channel (online), they'll put it on, and they'll never feel the need to buy a Chicago blues record." This is from the executive director of SoundExchange, a subsidiary of the RIAA that handles royalty issues. That's right. They don't understand promotion at all, and assume that if anything is free, then it's obviously being stolen. It appears that this isn't so much about getting money from online radio stations, but about purposely forcing them to shut down. The record labels still believe that radio steals sales from them, apparently.
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Agreed; truly bizarre
With such short-sightedness, will the traditional record companies join steam engine manufacturers in the dustbin of history?
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Why?
Why do these morons not grasp the FACT that profits do not always go up?
Why don't they understand that the economy has something to do with economics?
Why is it that when a sales record is broken for the first time it is then required to be broke every single time after that?
Why don't you play the rape voictim and tell us that you'll continue on like brave little soldiers in the face of this hardship but you'll have to fix prices (ooops! I meant raise prices) in order to stay afloat. Hey! You fixed CD prices (and got caught) back in the late 80's. Why not do it again? The Democrats are for sale!
P.S. For those of you who who want to download music or create your own online radio station check out the following:
http://www.kazaalite.com/
http://www.limewire.com/
http://netjuke.sourceforge.net/
http://www .shoutcast.com/
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Online Radio vs Payola
Anyone else seeing a mixed signal here?
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