DVR Sales Slower Than Expected

from the slow-adoption-rates dept

At this point, a fairly large percentage of my friends have TiVo or TiVo-like digital video recorder products. They're very cool, and I've come close to buying one many times over the past year or so. I think my main issue is that I have 3 televisions in my house, and a TiVo would only work on one. I know that companies (such as Moxi, before they were acquired) have talked about offering a DVR that will let you share programs on multiple TVs within a household. Ever since I heard that, I think it's made me wait. I'm sure it's for other reasons, but it seems that plenty of people are waiting to buy DVRs, as the adoption rate is still well below expectations. In most cases, though, I think that consumers simply don't understand the benefits of having a DVR. Of course, most of those predictions were also made at the height of the economic boom, when it was easy to exaggerate how quickly a cool new consumer electronics device would catch on. I think, over time, DVR adoption rates will pick up steam as they get cheaper and easier to use (assuming that the entertainment industry doesn't figure out how to ban/cripple them).
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  1. identicon
    Anonymous Coward, 13 Aug 2002 @ 9:41am

    No Subject Given

    Perhaps the $400 entry-level price has something to do with the slow adoption.

    link to this | view in thread ]

  2. icon
    Mike (profile), 13 Aug 2002 @ 10:01am

    Re: No Subject Given

    Yeah, I agree that the price is a huge problem (hence the "as they get cheaper" comment in the post). However, there were plenty of promotional deals over the past year that set the price as low as $50 in some cases... So, I'm not sure it's just a price issue.

    link to this | view in thread ]

  3. identicon
    John Milak, 13 Aug 2002 @ 10:39am

    DVRs are cool

    I have a SonicBlue model, and I love it!

    link to this | view in thread ]

  4. identicon
    msykes, 13 Aug 2002 @ 2:17pm

    Re: DVRs are cool

    If you don't have one, you need one. I agree though, it *can* be expensive -> if you have cable. The cable TiVo's at least (aka StandAlone TiVo) are on the order of 3-400$, plus subscription. The DirecTiVo's that work with direcTV on the other hand are more like 50-100$, which ends up being almost reasonable. TiVo released a series2 unit, but that seems to be at the same high price, and they've discontinued the older stand alone units, instead of continuing to offer them at reduced prices, which I think would have attracted a lot of consumers.

    But if you can afford one, get off your lazy ass, go buy one, then get right back on your lazy ass and watch TV!

    msykes

    link to this | view in thread ]

  5. identicon
    todd, 13 Aug 2002 @ 7:56pm

    only work on one TV?!?!?!

    Mike, im me -- there are a number of easy ways to share the wealth among TVs.

    link to this | view in thread ]


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