Peter Jacobs vs Alex Halderman
from the not-as-clear-cut dept
USA Today is running an interesting set of counter profiles of SunnComm's Peter Jacobs and Princeton student Alex Halderman. Halderman, you may remember, was the student who became famous when he discovered you could get around SunnComm's copy protection by holding down the shift key. Jacobs responded by threatening to sue, but then quickly withdrawing the threat. The USA Today article has a lot more background on everything that happened. First, it turns out that the "shift key" method had already been discovered and published a few weeks earlier by U.S. Bancorp Piper Jaffray - but it wasn't publicized online. At the time SunnComm figured it wasn't that big of a deal, since they doubted many would bother to use the shift key. When Halderman's story came out, SunnComm was much more upset by Halderman's choice of words - calling the copy protection scheme "irreparably flawed" and also providing more detailed methods for removing the software. However, even BMG - the main customer of SunnComm told Jacobs not to sue Halderman, pointing out that it would be a public relations disaster. Jacobs, apparently, didn't realize the power of the internet to protest these sorts of things - and SunnComm is now under a constant barrage of harassing phone calls. Also, both sides in the debate have "toned down" their language a bit, and realized that each side may have taken some early swings in an unnecessary fight. One odd aside, is that SunnComm actually started life as a company that found and rented out "celebrity look-alikes" to perform at casinos. They got into the copy protection business when Jacobs found out an employee has been playing around with the technology on the side.
Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
Techdirt is one of the few remaining truly independent media outlets. We do not have a giant corporation behind us, and we rely heavily on our community to support us, in an age when advertisers are increasingly uninterested in sponsoring small, independent sites — especially a site like ours that is unwilling to pull punches in its reporting and analysis.
While other websites have resorted to paywalls, registration requirements, and increasingly annoying/intrusive advertising, we have always kept Techdirt open and available to anyone. But in order to continue doing so, we need your support. We offer a variety of ways for our readers to support us, from direct donations to special subscriptions and cool merchandise — and every little bit helps. Thank you.
–The Techdirt Team
