Kodak Giving Up On Film Camera Sales
from the will-anyone-notice? dept
The rise of the digital camera continues. Last year, Kodak woke up one day and realized that digital technology really was a threat to their business and decided to do something about it - even if it meant cannibalizing their own business. This made sense, because if they didn't destroy their own business, someone else would have. So, it's not a huge surprise to hear that they're going to stop selling film cameras in North America and Europe. They're not giving up on film, of course, just the cameras they used to sell to try to get people to buy more film. They're also not ditching the ever-popular disposable film cameras, because those still sell pretty well. Overall, this probably makes sense. It's cutting off a shrinking business where they have no real advantage over anyone else, and lets them focus on areas they hope will help them grow in the future.
Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
Techdirt is one of the few remaining truly independent media outlets. We do not have a giant corporation behind us, and we rely heavily on our community to support us, in an age when advertisers are increasingly uninterested in sponsoring small, independent sites — especially a site like ours that is unwilling to pull punches in its reporting and analysis.
While other websites have resorted to paywalls, registration requirements, and increasingly annoying/intrusive advertising, we have always kept Techdirt open and available to anyone. But in order to continue doing so, we need your support. We offer a variety of ways for our readers to support us, from direct donations to special subscriptions and cool merchandise — and every little bit helps. Thank you.
–The Techdirt Team
