Vodafone 3G Prices Lowered
Just as Alan Reiter and Esme Vos are complaining about Vodafone's ridiculously high UMTS data pricing, along comes the news that they're dropping their prices. While I agree that they're doing a bad job with their pricing strategy, in this case it might be understandable. Remember, by just launching data services, Vodafone is using this as a way to get their toe in the 3G water and learn a bit more about what's happening. Already, they've heard from customers that the pricing sucks, so they're starting to adjust that. So, perhaps it's naive, but it looks like they're just experimenting - and since the competitive pressures aren't that extreme for 3G services right now, they have some room to do so. Hopefully, they'll figure out the proper pricing before someone else figures it out for them.
Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
Techdirt is one of the few remaining truly independent media outlets. We do not have a giant corporation behind us, and we rely heavily on our community to support us, in an age when advertisers are increasingly uninterested in sponsoring small, independent sites — especially a site like ours that is unwilling to pull punches in its reporting and analysis.
While other websites have resorted to paywalls, registration requirements, and increasingly annoying/intrusive advertising, we have always kept Techdirt open and available to anyone. But in order to continue doing so, we need your support. We offer a variety of ways for our readers to support us, from direct donations to special subscriptions and cool merchandise — and every little bit helps. Thank you.
–The Techdirt Team
Filed Under: 3g
