Those College Kids Are Way Too Smart To Fall For Spam And Popups
from the just-in-case-you-were-wondering dept
In a study that will probably surprise no one, very, very few college students said they would visit a store after seeing an ad for it in spam or a popup. Instead, they shop around for good prices and stores recommended by friends and family. In other words, price and reputation matters -- and the best way to kill your reputation is to spam people or use popups. Of course, one hopes these students are also probably smart enough to use popup blockers, so they never see the popups anyway.
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Students aren't that smart
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depends on the popup topic
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