Class Action Lawsuit Against Sneaky Adware Firm Moves Forward

from the judge-not-impressed dept

Adware firm Direct Revenue is having a bad week. The firm, who has one of the worse reputations among adware firms (none of whom have a particularly good reputation, of course), not only ended up laying off a number of employees, but also has experienced a setback in the class action lawsuit against it. Direct Revenue tried to have the lawsuit dismissed by claiming that everyone who had their software obviously agreed to it by clicking through the EULA. While even that is questionable based on some of the company's past actions, the judge clearly didn't buy the whole EULA argument and has allowed the case to move forward. Even better, the judge made it clear that the claim that adware ads aren't a burden since users can just click to close them isn't a legitimate line of arguing either: "This argument ignores the reality of computer and Internet use, and plaintiff's allegation that part of the injury is the cumulative harm caused by the volume and frequency of the advertisements. The fact that a computer user has the ability to close each pop-up advertisement as it appears does not necessarily mitigate the damages alleged by plaintiff, which include wasted time, computer security breaches, lost productivity, and additional burdens on the computer's memory and display capabilities." It's also worth noting that the judge allowed the case to not only include Direct Revenue, but also advertising firms that send ads through Direct Revenue. The ad firms tried to get out of the case by saying they just serve ads, but the judge makes it clear that they knew they were serving ads through Direct Revenue's "spyware" (the judge repeatedly refers to the software as spyware), knowing that such ads would pop up and potentially interfere with the computer user. Should be an interesting case to follow.
Hide this

Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.

Techdirt is one of the few remaining truly independent media outlets. We do not have a giant corporation behind us, and we rely heavily on our community to support us, in an age when advertisers are increasingly uninterested in sponsoring small, independent sites — especially a site like ours that is unwilling to pull punches in its reporting and analysis.

While other websites have resorted to paywalls, registration requirements, and increasingly annoying/intrusive advertising, we have always kept Techdirt open and available to anyone. But in order to continue doing so, we need your support. We offer a variety of ways for our readers to support us, from direct donations to special subscriptions and cool merchandise — and every little bit helps. Thank you.

–The Techdirt Team


Reader Comments

Subscribe: RSS

View by: Time | Thread


  1. identicon
    Bob3000, 1 Sep 2005 @ 4:31am

    Egggg-cellent!

    Millions will be watching this closely.

    link to this | view in thread ]

  2. identicon
    squidbiz, 1 Sep 2005 @ 9:04am

    Rock On!!!!

    These jerkoffs forget that Juges use the internet too. Ha ha ha. I hope they fry.

    link to this | view in thread ]

  3. identicon
    James, 8 Feb 2006 @ 5:38pm

    THESE SCUM ARE THE REASON FOR ..............

    These companies are the reason the internet bubble burst (also the big guys *cough* msn ect. *cough* for not going after them) costing millions of jobs and HINDERING the internets image permenently. I belive the internet is here to stay, but if this crap doesnt end it will end up as obscure as am radio or simply just a refference tool lacking in comerce totaly.

    link to this | view in thread ]


Follow Techdirt
Essential Reading
Techdirt Deals
Report this ad  |  Hide Techdirt ads
Techdirt Insider Discord

The latest chatter on the Techdirt Insider Discord channel...

Loading...
Recent Stories

This site, like most other sites on the web, uses cookies. For more information, see our privacy policy. Got it
Close

Email This

This feature is only available to registered users. Register or sign in to use it.