The Post Holiday Online Selling Of Useless Gifts Boom

from the propping-up-e-commerce-on-either-side-of-the-holidays dept

When talking about holiday-inspired e-commerce increases, most people think of the jump in sales from late November into mid-December as everyone shops online for presents. However, there's also the post-holiday online auction boom... when everyone jumps online to get rid of the crap they got that they hate. Apparently Yahoo auctions saw a 19% bump the week after Christmas, and various eBay drop-off sellers also saw a lot more traffic. Lots of people (of course) used the "re-gifting" aspect of their post-holiday blues as part of the sales pitch, including a few who offered mystery packages still wrapped up (sometimes given by people from whom they would prefer not to receive gifts).
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  1. identicon
    Permanent4, 6 Jan 2006 @ 8:40am

    Look at that...

    ...it's the ultimate "white elephant" party! Except people are actually PAYING! That's good stuff.

    link to this | view in thread ]


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