Rogers Deliberately Disables Notifications Of Roaming Charges
from the how-customer-unfriendly-of-them dept
With the news coming out this week that mobile operator Rogers was finally bringing the iPhone to Canada, almost every Canadian comment on it had something to do with just how badly everyone expected Rogers to rip people off with the iPhone. Apparently, Rogers has quite a reputation -- and it appears to be well deserved. Rob Hyndman points us to a story about the ridiculous roaming charges for those who use a Rogers device outside of Canada. Ridiculously high roaming charges are nothing new, of course. They happen to everyone, unfortunately. What's stunning, though, is that the reporter gets a guy at Rogers to admit that the company demands that all of the mobile devices it offers disable any feature that lets you see how much you've racked up in roaming charges. In other words, they know they're ripping you off -- and they want to make sure you don't realize by how much until it's too late.If ever there were a short-term strategy, this would be it. This decision most likely "gets" some travelers the first time around (as it got the reporter in the article). However, it then pisses off those users such that they'll never use Rogers mobile phones out of the country ever again. In fact, I'd bet that many start looking at other options entirely. It seems like a plan designed to drive away customers, just for a short one-time ridiculously high charge. There are certainly companies out there that believe an informed customer is a bad customer, but those companies will often find that's not a particularly good plan to stay in business over the long term.
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Filed Under: hidden charges, roaming, short-term thinking
Companies: rogers
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"We're not happy until you're not happy"
This isn't quite the case, but only in the singling out of Rogers- as we have only three national providers: Telus almost entirely in the west (a former government-owned monopoly), Bell almost entirely in the east and Rogers spread around the major cities (and Rogers is only a big player now because they bought up the Sprint and Fido networks). All find new ways to do just as poorly by the customers as Rogers strives to do.
So yes, short-term for the one act of disliking Rogers for the roaming trick, near-permanent-term for the fact that no other national provider does much better. $6/Mb for data, by-the-minute billing, and more are just the basics of what we have to deal with here; the larger problem is that the lack of any legitimate competition combined with a government which views "3 national providers" as more than enough free choice in the marketplace frees the three companies to more or less do as they please.
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eh
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The Name Tells You
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The option we look to is unlocking...
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Re: The Name Tells You
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Re:
They put poison in Jimmy Dean breakfast sausages because they hate fat people? Who really cares? I don't but then again I'm skinny and don't eat breakfast sausage, or any sausage for that matter.
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Some of us that live across from Detroit, will cross the border and get a North American plan with an American cellular carrier. We then travel back across the border and enjoy much lower rates.
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Plain and simple!
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I wont forget
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short term
I had a cell phone with an extended warranty that broke, and rogers wouldn't repair or replace it under the warranty, unless I signed up for an additional 3 years.
They don't care who they piss of, or how badly... I'm no longer a customer!
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Roaming in Europe...
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Roaming in Europe
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Roaming charges
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Canadian cell towers intercepting other provider's calls
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Re: The option we look to is unlocking...
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