Olympics Continues Threatening ICANN Because It Won't Block All Olympics-Related Terms

from the fetchez-la-vache dept

We've established the weird fact that various countries seem to blatantly ignore the basic principles of copyright and trademark laws within their own countries to grant the Olympics special protections that go well beyond what is reasonable. It seems that the Olympics has come to expect this sort of fealty from everyone, without exception. Earlier this year, we noted that the Olympics were threatening ICANN about its new top level domains, because ICANN wouldn't bend over and block anything that the International Olympics Committee deemed owned by itself. It protested ICANN's new TLD proposals by saying that any benefits were "outweighed by the risks, harms and costs it poses" to the Olympics. Uh yeah.

ICANN's response was to more or less tell the IOC to go pound sand. So, it appears that the Olympics are back and threatening a lawsuit again. I say, let them. I doubt the IOC wants to actually test it's bizarre and blatantly expansionist interpretation of intellectual property laws in any court. The various lawyers who represent the IOC must know that it will lose and lose badly. That's why it's been threatening for months with no actual lawsuits being filed. You can even see this in the latest threat, where the IOC complains that it filed 11 comments on ICANN's policies and every one has been ignored. It seems that ICANN might want to continue this policy and see if it can call the IOC's bluff here.
Hide this

Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.

Techdirt is one of the few remaining truly independent media outlets. We do not have a giant corporation behind us, and we rely heavily on our community to support us, in an age when advertisers are increasingly uninterested in sponsoring small, independent sites — especially a site like ours that is unwilling to pull punches in its reporting and analysis.

While other websites have resorted to paywalls, registration requirements, and increasingly annoying/intrusive advertising, we have always kept Techdirt open and available to anyone. But in order to continue doing so, we need your support. We offer a variety of ways for our readers to support us, from direct donations to special subscriptions and cool merchandise — and every little bit helps. Thank you.

–The Techdirt Team

Filed Under: domain names, icann, olympics, trademark


Reader Comments

Subscribe: RSS

View by: Time | Thread


  • identicon
    BruceLD, 2 Dec 2010 @ 1:22pm

    Subject

    The olympics are a multimillion advertising industry. It's a business that uses athletes pride and patriotism to see advertising. The corporations earns BILLIONS while the exploited athletes earn a crappy peice metal and fame. If the athlete is "lucky" the will get sponsors which of course the corporations continue to exploit the athlete, etc.

    The tactics of the IOC really sound alot like other corporations (MPAA and RIAA) which I doubt is a mere coincidence.

    The IOC can suck it...

    link to this | view in chronology ]

    • icon
      Joe Magly (profile), 2 Dec 2010 @ 1:43pm

      Re: Subject

      I agree that the bully tactics the IOC uses are overboard but how is their business model evil?

      Athletes want to compete in the Olympics in various events.

      People all over the world want to watch people compete in those events.

      Putting on these kinds of events requires a ton of resources (money, time, etc) and logistics to even happen.

      The IOC is a business providing this service that is paid for by advertising. Is it somehow wrong for them to expect to make a profit on the venture?

      The athletes are not being exploited, no one forced them (well at least for most participants) to do what they are doing and if they didn't feel the potential pay off was worthwhile they would not do it at all.

      I know the athletes are a big part of this but you are completely discounting what the IOC is bringing to the table as having little or no value. Without the IOC or some organization putting resources into such an event the Olympics would be little more than some locals running around in an empty field.

      Could it be done better, cheaper or in a model that is non-profit? Sure but it does not mean that the poor athletes are being exploited because someone is making a profit somewhere.

      By your logic you might as well say the host cities are exploring the athletes too since very often host cities benefit greatly from the Olympics. Let not forget those evil exploiting fans too, I mean, they didn't do anything but they get all the pleasure of watching the event.

      link to this | view in chronology ]

      • icon
        that_id (profile), 2 Dec 2010 @ 2:55pm

        Re: Re: Subject

        The IOC is a monopoly on a several thousand year old planet-wide international tradition.
        For them to try to claim IP rights on the Olympics is about as dumb as trying to copyright or trademark dirt.
        If they ever were successful, I would love to see "International ___ Committees" pop-up for every new sport that is adopted by the Olympics, then charge the IOC for using 'their sport.'

        link to this | view in chronology ]

        • icon
          Joe Magly (profile), 2 Dec 2010 @ 3:15pm

          Re: Re: Re: Subject

          A monopoly is only a problem if they are, through some action, attempting to keep competition out of the market (I don't know if they have or not). Considering events like the X Games I would say they aren't even a monopoly but they do hold the lions share of the market.

          As I said in my first reply I don't disagree with you on the IP rights side of things but your rant about exploiting the athletes makes no sense.

          As for committees charging to the use of a sport I don't honestly know if you can put IP rights on the playing of a sport. That seems just as twisted as what the IOC is proposing though perhaps that was your point.

          link to this | view in chronology ]

          • identicon
            Anonymous Coward, 2 Dec 2010 @ 3:56pm

            Re: Re: Re: Re: Subject

            > A monopoly is only a problem if they are, through some action, attempting to keep competition out of the market.

            They are attempting to keep competition out of the market! Not competition on sports, but competition on their monopoly of the use of the Olympic themes and anything vaguely related to them.

            link to this | view in chronology ]

      • identicon
        Anonymous Coward, 2 Dec 2010 @ 3:27pm

        Re: Re: Subject

        It is evil because it harms the spirit of the Olympic Games.
        The Olympics was revived because of the romance of being able to strive against adversity, to bring people together and share those moments. We cherish amateur athletes for their achievements and the OIC is turning that into a just another circus that don't stand for anything.


        Putting on these kinds of events requires a ton of resources (money, time, etc) and logistics to even happen.


        All that is mostly paid for by the country hosting the games or do you think the IOC pays for the construction of roads, olympic villages and stadiums that cost billions?

        In 1998, it was uncovered that several IOC members had taken bribes from members of the Salt Lake City bid committee for the hosting of the 2002 Winter Olympics, to ensure their votes were cast in favor of the American bid. The IOC pursued an investigation which led to the resignation of four members and expulsion of six others. The scandal set off further reforms that would change the way host cities are selected, to avoid similar cases in the future


        Source:
        http://en.wikipedia.org/wiki/Olympics

        Do you really think that its the spirit of the Olympics?

        The IOC is not fulfilling their obligations, they are not upholding the bar for which those games where created, they have distorted the meaning of the games to make money and that is sad.

        Olympics used to be something about purity, struggle, achievement and honor, not anymore.

        Did they throw out the "no Pro athlete permited" out of the window already?

        link to this | view in chronology ]

      • identicon
        Anonymous Coward, 2 Dec 2010 @ 3:37pm

        Re: Re: Subject

        Could it be done better, cheaper or in a model that is non-profit? Sure but it does not mean that the poor athletes are being exploited because someone is making a profit somewhere.


        It means that what the athletes are doing has no real meaning.

        It became a business and not hope, is the meaning behind it that is being destroyed.

        The IOC is a symbol of everything people hate, would you want your name associated with that?

        Would you want to see people not cherish athletes anymore but see them as agents of some horrible entity?

        link to this | view in chronology ]

      • icon
        Paddy Duke (profile), 6 Dec 2010 @ 12:27am

        Re: Re: Subject

        Zero sum athletics?

        link to this | view in chronology ]

  • icon
    GeneralEmergency (profile), 2 Dec 2010 @ 1:39pm

    Olympics??

    The Olympics is just silly, useless Meat Puppet Theater and is absolutely of no importance whatsoever.

    ICANN should pull that trigger first and seek a declaratory judgment. Then sue the US arm of the IOC to recover the legal expenses.

    link to this | view in chronology ]

    • identicon
      Dan Anderson, 2 Dec 2010 @ 3:01pm

      Re: Olympics??

      Why should anybody involved here sue the US arm of the IOC? What does the United States have to do with a squabble between 2 International entities?

      link to this | view in chronology ]

      • identicon
        Big Al, 2 Dec 2010 @ 3:29pm

        Re: Re: Olympics??

        Purely because the US arm of the IOC is
        1. Local
        2. Part of the parent
        That way ICANN (based in the US) gets to punish the IOC for its stupidity by penalising the part of it also based in the US (the US arm).

        link to this | view in chronology ]

      • identicon
        Anonymous Coward, 2 Dec 2010 @ 3:32pm

        Re: Re: Olympics??

        Because those romantic notions that made it matter are being destroyed?

        Because we could do better?

        Because we need hope for a better world and some people are ruining it?

        Because this is about us all and not about two international entities?

        link to this | view in chronology ]

  • icon
    ChurchHatesTucker (profile), 2 Dec 2010 @ 2:23pm

    Huh

    Is "asshole olympics" still available? 'cause I'd love to fight them over those rights.

    link to this | view in chronology ]

    • icon
      GeneralEmergency (profile), 2 Dec 2010 @ 4:01pm

      Re: Huh

      I love CHT posts.

      Reminds me of when an Apple team internally code named a project "Carl Sagan" only to get a C&D from his spaced out Weed-Headedness complaining. Apple promptly changed the name to "BHA", script for "Butt-Headed Astronomer".

      http://en.wikipedia.org/wiki/Apple_Inc._litigation

      link to this | view in chronology ]

      • icon
        ChurchHatesTucker (profile), 2 Dec 2010 @ 7:19pm

        Re: Re: Huh

        "Apple promptly changed the name to "BHA", script for "Butt-Headed Astronomer".

        And Sagan sued them again!

        I remember that. It was like watching your parents fight.

        link to this | view in chronology ]

      • identicon
        Anonymous Coward, 4 Dec 2010 @ 10:38am

        Re: Re: Huh

        Funny you take that attitude about him considering that Apple and the others that have their roots in the Homebrew Computer Club have the same hippie vibe going on

        Watch "Triumph Of The Nerds". You CANNOT die Wozniak's pot-loving "woah man, peace and love, maaaaan" vibe there, and even Jobs in the old days to

        link to this | view in chronology ]

  • identicon
    Dave, 2 Dec 2010 @ 4:04pm

    more domains

    I've heard that the IOC is insisting that it owns these domain names, too:

    nondetectablesteroids.com
    jingoistictvcoverage.org
    everyonerolloverandtakeitfromus.net
    ol ympicsaintwhattheyusedtobe.com
    proathletesattheageoffour.org
    mustachesforchicks.com

    link to this | view in chronology ]

  • identicon
    johnny canada, 2 Dec 2010 @ 4:24pm

    Stop picking on the Olympricks

    I have lived in two cities host during the Olympricks,

    My goal is to be out of town during those weeks

    link to this | view in chronology ]

  • identicon
    DogBreath, 2 Dec 2010 @ 4:27pm

    The pot calling the kettle black

    Found this bit of trivia on the history of the IOC and their fight against others use of the words "Olympic" and "Olympiad" very telling:

    The level of exasperation on the part of the IOC seemed to reach new heights in 1953. Despite its best efforts, the IOC seemed to be fighting a losing battle. Olympic Review reported, "Two cases have just been reported to us which strike us as stupidity raised to the highest pitch on the part of the organizers. At Zurich, a contest has just taken place called, 'A chewing-gum Olympiad for Children.'" "A contest for a "Boogie-Woogie Olympiad" took place, last February in Hamburg. The finals are to be held in Switzerland..... where the Olympic Committee of that nation is too look out for squalls!" What is not done for the sake of publicity and money!" "It is sad to see organizers showing such lack of discrimination."

    Funny, because that is exactly what the IOC is about: "Publicity" and "Money".

    Well, at least we still have this to look forward to:

    Opponents claim that the USOC allows events such as the "Rat Olympics", "Beer Olympics" or "Tank Olympics" to be held uncontested. Generally the USOC and IOC are more concerned with international multi-sport competitions, that would be confused with the Olympic Games. However, in February 2003, the USOC asked Nebraska Wesleyan University to refrain from using the name Olympic for their annual "Rat Olympics" which had been held 23 years in succession.

    No... not even the "Rat Olympics" is safe, anymore.

    One can only hope based on the rules on Protected Game Marks laid out for the 2012 games in London that we don't lose the annual Cotswold Olimpick Games. I seriously doubt anyone would be confused this is part of the Olympic Games:

    http://www.youtube.com/watch?v=SJhJSmQLC9g

    link to this | view in chronology ]

  • identicon
    Ben, 2 Dec 2010 @ 5:20pm

    how is the Olympics a monopoly? What about the commonwealth games?

    link to this | view in chronology ]

  • identicon
    Anonymous Coward, 2 Dec 2010 @ 6:01pm

    the typo, you has it

    I doubt the IOC wants to actually test it's bizarre and blatantly expansionist interpretation of intellectual property laws in any court.

    link to this | view in chronology ]

    • identicon
      Anonymous Coward, 4 Dec 2010 @ 10:40am

      Re: the typo, you has it

      You have to tell him what the error is or he'll never figure it out: "its", not "it's"

      Nobody knows the difference anymore, not even people who write for a living.

      link to this | view in chronology ]


Follow Techdirt
Essential Reading
Techdirt Deals
Report this ad  |  Hide Techdirt ads
Techdirt Insider Discord

The latest chatter on the Techdirt Insider Discord channel...

Loading...
Recent Stories

This site, like most other sites on the web, uses cookies. For more information, see our privacy policy. Got it
Close

Email This

This feature is only available to registered users. Register or sign in to use it.