Is Copying The Idea For A Magazine Cover Infringement?
from the idea-vs.-expression dept
We're always told by copyright system defenders that there's an "idea/expression dichotomy" in copyright law that prevents copyright from really getting in the way of free speech. This is supposed to mean that it's perfectly fine to copy the idea, so long as you don't copy the fixed expression of that idea. In practice, this gets a lot trickier, with courts seeming to find all sorts of copied "ideas" infringing, even if they don't copy specific expression. So where is the line?The folks at Chicago Magazine are apparently quite upset and are calling in the lawyers after discovering that a magazine in a small Russian city, called Krasnodar, copied the idea for the cover of a recent issue of the local magazine. There's no doubt that the idea was copied:
"This is a tempest in a teapot if I've ever seen one. All creative inspiration is derivative. Some more so than others."Chicago Magazine seems to think it's a bit more serious, and claim that this is a violation of its copyright:
There is a difference between a work that is inspired by another and one that is copied. Copyright laws are written to enforce that difference, and our lawyers are sending Krasnodar magazine a stern note.So, where is the line? As far as I can tell, the specific expression here is different. The idea is obviously copied, but the execution is different. Is it infringement? And, if so, where is that line between idea and expression?
Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
Techdirt is one of the few remaining truly independent media outlets. We do not have a giant corporation behind us, and we rely heavily on our community to support us, in an age when advertisers are increasingly uninterested in sponsoring small, independent sites — especially a site like ours that is unwilling to pull punches in its reporting and analysis.
While other websites have resorted to paywalls, registration requirements, and increasingly annoying/intrusive advertising, we have always kept Techdirt open and available to anyone. But in order to continue doing so, we need your support. We offer a variety of ways for our readers to support us, from direct donations to special subscriptions and cool merchandise — and every little bit helps. Thank you.
–The Techdirt Team
Filed Under: chicago magazine, copyright, expression, idea, magazine covers
Reader Comments
Subscribe: RSS
View by: Time | Thread
There is no line. The line is in intent, the line is in effort, the line is in ingenuity, the line is in the eye of the beholder, the line is undefinable, the line is a myth.
[ link to this | view in chronology ]
Re:
[ link to this | view in chronology ]
Re: Re:
[ link to this | view in chronology ]
Re: Re:
[ link to this | view in chronology ]
Re: Re:
[ link to this | view in chronology ]
It isn't paying tribute. It isn't a parody. It is just taking someone else's idea and replicating it. The execution isn't even significantly different, as it involves the same image placement, the same design elements, etc.
Hard to claim any originality in the Russian design.
[ link to this | view in chronology ]
Re:
Similarities:
* gray background
* red title
* use of brown-red-blue-white-black-gray palette
* wavy black line at the top
* large black numbers in the center
* sprinkling of logos over the cover
* use of snowflakes
Differences:
* language
* text/messages (they translate to something different)
* fonts
* logos
* size positioning of the red heart
* precise hues (the two gray are different, admit it! So are blues, etc)
[ link to this | view in chronology ]
Re: Re:
Similarities:
- use of a heart inside the 0
- 0 filled in
- fonts
- placement of title relative to other design items
- placement and distribution of logos on the page
differences
blank.
The color hues may only be the difference in printing equipment or the scan. We don't know that one for sure. Safe to say it's red logo, silver background, black wavything, red heart, blue logos, etc.
[ link to this | view in chronology ]
Re: Re: Re:
Maybe the black wavy line (I'd have to see a higher resolution.) Everything else is different.
[ link to this | view in chronology ]
Re: Re: Re: Re:
Says who?
[ link to this | view in chronology ]
Re: Re: Re: Re: Re:
Show me the replication.
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re:
It's time to realize that everything is derivative and things like this should NOT be copyrighted.
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re: Re:
I wouldn't characterize this as a derivative work case, I'd classify it as an indirect copying case.
As was stated above: Substantial similarity exists where an average lay observer would recognize the alleged copy as having been appropriated from the copyrighted work.
When you look at the magazine covers, it's quite clear that one was appropriated from the other. All you'd have to prove then is that the copier had access to the original. That's infringement. Pretty vanilla stuff.
As far as Mike's opining about where the line is between idea and expression--that's a trick question. There is no definitive line. It's decided on a case-by-case basis.
I know that's not a very satisfying answer, but that's the way it works.
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re: Re: Re:
It puts to mind a case recently where scottish prosecutors decided to re-define what was considered "obscene" for the purposes of "obscene publication" prosecutions but refused to tell anybody what that definition was. How are you supposed to obey the law if no-one can/will tell you what the law is?
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re:
[ link to this | view in chronology ]
Re: Re: Re: Re:
Maybe the black wavy line (I'd have to see a higher resolution.) Everything else is different.
It's exactly about similarities. In fact, the prime element of whether or not this is infringement is whether or not it's substantially similar.
[ link to this | view in chronology ]
Re: Re: Re: Re: Re:
I think another AC has already said that, you infringing bastard!
[ link to this | view in chronology ]
Re: Re: Re: Re: Re:
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re:
It's not a question of being the same, it's a question of being substantially similar. The definition given above is: Substantial similarity exists where an average lay observer would recognize the alleged copy as having been appropriated from the copyrighted work.
When you look at the two magazine covers, do you recognize, as a lay person, that one cover was appropriated from the other? That's the test.
I know Mike tries to make it sound like copyright is hard and no one can figure it out. Really, just a bit of common sense is all it takes. Do you think the one magazine copied the other? Sure as heck looks like it to me. Nothing hard about that at all.
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re: Re:
If "sameness" is based on gut feel of "ooo that looks kinda similar" then "law" comes down to how annoyed a judge and/or jury are feeling on any given day plus to what extent the people looking at the "sameness" are aware of the field in general and any prior art that may or may not exist. Explain how that's "easy" or anything close to fair or reasonable?
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re: Re: Re:
When you look at the two magazine covers, do you think one copied the other? I think the answer is clearly yes.
I don't think it's really that hard to do since it requires only recognizing the obvious.
You could have less obvious cases, but in the magazines pictured above, I think the substantial similarity is clear.
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re: Re: Re: Re:
OK, but even given that, there's no literal copying going on there. (aside from that black wavy line, possibly.)
So now you're just back into the six year old girl (or modern fashion industry, lately) despair of people dressing like her.
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re: Re:
There are a lot of other steps that must be analyzed to get from copying to infringement.
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re: Re: Re:
There are a lot of other steps that must be analyzed to get from copying to infringement.
No duh. But being substantially similar is the biggie here.
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re: Re: Re: Re:
Also, "substantially similar" is really a misnomer the way it is used by a lot of courts, but that's probably a topic for another board (although, if you have access to Nimmer on Copyrights, he has a good discussion of this).
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re: Re: Re: Re: Re:
I'd like to check it out, thanks. Got a cite?
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re: Re: Re: Re: Re: Re:
Basically, it distinguishes between similarity used to show actual copying and similarity used to show infringement. This summary sort of gets to it as well:
http://itlaw.wikia.com/wiki/Substantial_similarity
[ link to this | view in chronology ]
Rather, it is common for courts to hold that the kinds of things you appear to view as "idea" to actually be "expression" under the law.
It is very hard to determine where the "line" is in any given case, but you seem to want to draw it in a much different spot than the courts do.
[ link to this | view in chronology ]
Re:
[ link to this | view in chronology ]
Re: Re:
Kind of strange that someone who clearly writes in english (american?) as their primary language doesn't understand it. Oh, or were you just looking for another excuse to say something randomly nasty about Mike for no explicable reason?
[ link to this | view in chronology ]
Re: Re: Re:
But you read the headline, right? Also, "As far as I can tell, the specific expression here is different"
[ link to this | view in chronology ]
Re: Re: Re: Re:
[ link to this | view in chronology ]
Re: Re: Re: Re:
The "specific expression" is different as noted by another poster there are several material differnces. Whether these are enough to make it non-infringing is the question asked.
[ link to this | view in chronology ]
Re: Re: Re: Re: Re:
As for your second point, please don't move the goal posts. Whether or not the specific expression actually is or is not different is irrelevant to whether Mike suggested idea or expression was copied.
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re:
The secondary question is; Assuming that the expression is infringing, where in fact does the line lie between the 2 cases described if the bar is higher than this?
So no, not moving the goalposts, entirely the point.
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re: Re:
My only point (in this little thread) is that the statement that Mike "makes no judgement in the text as to which side of the line he feels this is on" is not at all true, and requires some willful blindness to portions of what he actually wrote.
That's why I consider changing the discussion to whether something ultimately infringes or not is "moving the goalposts."
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re: Re: Re:
Absolutely correct. It's obvious which side Mike is taking. Subtlety is lost on a lot of people, it seems.
[ link to this | view in chronology ]
Re: Re: Re:
Kind of strange that someone who clearly writes in english (american?) as their primary language doesn't understand it. Oh, or were you just looking for another excuse to say something randomly nasty about Mike for no explicable reason?
LOL! Total reading comprehension fail.
[ link to this | view in chronology ]
Ha!
It all smacks of grade-school-type complaining. "Judge! Timmy copied my idea!"
[ link to this | view in chronology ]
Re: Ha!
[ link to this | view in chronology ]
Re: Re: Ha!
bingo
[ link to this | view in chronology ]
Re: Re: Ha!
[ link to this | view in chronology ]
Re: Re: Re: Ha!
[ link to this | view in chronology ]
Re: Re: Re: Re: Ha!
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Ha!
Interesting. :)
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re: Ha!
literal v. non-literal copying is terminology usually used in connection with "literary works," which includes but is not limited to software. The Almighty Wikipedia, peace be upon it, agrees: http://en.wikipedia.org/wiki/Nichols_v._Universal_Pictures_Corporation
However, the same idea does apply to other forms of works (i.e., copying selection/coordination/arrangement of elements might be infringing even if the elements themselves are not copyright protectable).
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re: Re: Ha!
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Re: Re: Ha!
That image doesn't even show up on image search engines.
http://www.tineye.com/
And I am sure people could come up with ways to find similar images based on some criteria as shown by Microsoft Photosynth (a.k.a. Bundler, now open-sourced.
[ link to this | view in chronology ]
Re: Ha!
That term's been around, and been recognized as potentially infringing, for a very long time.
[ link to this | view in chronology ]
Re: Ha!
As the 11th Circuit explains in Original Appalachian Artworks, Inc. v. Toy Loft, Inc., 684 F.2d 821 (11th Cir.1982):
"Because it is rarely possible for an author to prove copying directly, courts have developed a two-part test that infringement plaintiffs can use to prove copying indirectly. This test requires the plaintiff to show that (1) the defendant had access to the work and (2) that the defendant's work is substantially similar to the plaintiff's. Miller v. Universal City Studios, 650 F.2d 1365, 1375 (5th Cir. 1981); Ferguson v. National Broadcasting Co., Inc., 584 F.2d 111, 113 (5th Cir. 1978). Accord Kamar International v. Russ Berrie & Co., 657 F.2d 1059, 1062 (9th Cir. 1981); Durham Industries, Inc. v. Tomy Corp., 630 F.2d 905, 911 (2d Cir. 1980). "Substantial similarity" exists where "an average lay observer would recognize the alleged copy as having been appropriated from the copyrighted work." Durham Industries, supra (quoting Novelty Textile Mills, Inc. v. Joan Fabrics Corp., 558 F.2d 1090, 1092-93 (2d Cir. 1977).[11] Accord Kamar International, supra, 657 F.2d at 1063; Universal Athletic Sales Co. v. Salkeld, 511 F.2d 904, 907 (3d Cir.), cert. denied, 423 U.S. 863, 96 S.Ct. 122, 46 L.Ed.2d 92 (1975). Of course, proof of access and substantial similarity raises only a presumption of copying which may be rebutted by the defendant with evidence of independent creation. Miller, supra, 650 F.2d at 1375; Novelty Textile Mills, supra, 558 F.2d at 1092."
http://scholar.google.com/scholar_case?case=7295940107796631912&hl=en&as_sdt=2,19& amp;as_vis=1
For nonliteral copying in the context of computer programs, check out Computer Associates International, Inc. v. Altai, Inc., 982 F2d 693, 702 (2d Cir. 1992).
http://scholar.google.com/scholar_case?case=6976925648486076739&q=computer+associate+v .+altai&hl=en&as_sdt=2,19&as_vis=1
[ link to this | view in chronology ]
Re: Re: Ha!
Avatar is a copy of other works so they should be sued too.
That kind of reasoning is why IP laws everywhere will get those derivatives works out of the way, because truly they are a barrier to the goals of the state at issuing even more protections to even increasingly absurd things.
By those terms Hollywood and the labels are screwed, in patents things are a bit different since any little change is a change to the whole expression and appearances don't matter that much.
This is IP law reaching the inevitable conclusion that for more protections to be gained standards will need to be lowered to allow for more things to be protected and that means that cover there might just well pass muster as an original work under soon to come new more expansive rules.
[ link to this | view in chronology ]
Re: Re: Re: Ha!
When you consider how much of the 1% that exists because of copyright includes Hollywood movies, popular television shows, billboard-topping music, and best-selling books, it doesn't seem like a bad deal at all. Most of that 1% is freakin' awesome.
Mike's proved it. Copyright Rocks!
[ link to this | view in chronology ]
Re: Re: Re: Re: Ha!
Process is not end result.
[ link to this | view in chronology ]
Re: Re: Ha!
[ link to this | view in chronology ]
Re: Re: Re: Ha!
The reason nonliteral copying is recognized as copying is because it's the expression being copied, not the idea. The magazine covers are a great example. It's more than just the idea of having a big number in the middle with a bunch of stuff around it. The entire look and feel--the expression--is copied. It's clear just by looking at them that one was copied from the other; they are most definitely substantially similar.
The alternative would be to have a system where only exact copying was considered infringement. All the would-be infringer would have to do is change one small, minor detail to escape liability. That would go against the concept of copyright protection.
[ link to this | view in chronology ]
Re: Re: Re: Ha!
If I write a screenply that rips off the plot, characters, etc. of Twilight as closely as possible, without literally copying any actual words from their screenplay, I think protectable expression is being copied.
[ link to this | view in chronology ]
Re: Re: Re: Re: Ha!
If you write a screenplay that duplicates the Twilight movie without using the same character names or any of the dialog, then I would say there isn't a problem. It then becomes a question of who did it better? What's wrong with that?
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Ha!
[ link to this | view in chronology ]
Re: Re: Re: Re: Ha!
Personally I found the whole thing so drastically derivative of so many other things I'd seen that it was like watching it varying between 30 seconds and 5 minutes into the future - a slightly wierd experience I might add. It got to the point of "In about 5 seconds that guy's phone will ring and he'll go the other way and not find the person hiding... 5... 4... 3... 2... 1... *RING* yep there you go...".
So the question is: Did 24 infringe copyright of all the other works I've seen that enabled me to do that? Or did they simply create a formulaic plot and characterisation based on standard ideas of story elements?
[ link to this | view in chronology ]
Re: Re: Re: Re: Re: Ha!
Comparing different types and levels of copying from different sources will, naturally, lead to different results.
[ link to this | view in chronology ]
Re: Re:
A concept that was nowhere to be found in the original copyright laws and has been invented by copyright extensionists and pushed into the legal system via case law.
[ link to this | view in chronology ]
Re: Re: Re:
[ link to this | view in chronology ]
Re: Re: Re: Re:
"The original copyright laws" probably didn't even mention Xerox machines, or "computers" or "mp3s" either!
[ link to this | view in chronology ]
Re: Re: Re: Re:
[ link to this | view in chronology ]
Re: Re:
[ link to this | view in chronology ]
Re:
First, thank you for acknowledging that it takes a court to determine infringement (not mere copying), and that merely consulting a lawyer won't decide infringement or not.
Second, you've pointed out a huge flaw in the system. That would be, reasonable people can differ about whats "idea" and what constitutes "expression". Some artist who wants to stay free and clear of infringement, who holds the idea of Intellectual Property in high regard, as Most Holy, in fact, can mistake "idea" for "expression", and run afoul of copyright law. This righteous artist, in his or her heart of hearts, believed that he or she was not infringing on the expression of an idea, but rather giving a fabulous new expression to a good idea. And then, blam! into the court system with him or her, and heaven help him or her if a judge decides that the line between "idea" and "expression" lies somewhere else.
After independent invention, that's the biggest problem with copyrights, or indeed, any "Intellectual Property". Different people have different ideas about ownership. "IP" is a morass, a swamp, where the unscrupulous or extremists have pushed society into a place where simple ideas are owned, and people aren't allowed to use the fruits of their own creation.
[ link to this | view in chronology ]
Re: Re:
I agree. But this is a problem not confined to IP law. The problem with bright-line rules, while they make clear what is and is not allowed, is that their rigid application will often result in undesirable results, because it's impossible (or at least very difficult) to conceive a rigid rule that will always get the right result when applied to future scenarios.
The other problem, of course, is that judges/juries with leeway to interpret something may get the right result more often, but only if the parties have several hundred thousand dollars to get to that point.
[ link to this | view in chronology ]
[ link to this | view in chronology ]
Re:
If they were in competition with each other, then one might see why one would give a damn about the other but I would suggest that the crossover between those wishing to read Chicago and those wishing to read Krasnodar is minimal.
A pity the originators of Gallant Mercury are not in a position to send stern notes to both of them.
For everyone else the most burning issue is surely who gives a flying ....
[ link to this | view in chronology ]
Watch Out
Also, I would not be surprised if Chicago Magazine had not "borrowed" ideas from other magazine covers.
[ link to this | view in chronology ]
Re: Watch Out
If they were American they'd be sued out of existence.
Clear infringement.
[ link to this | view in chronology ]
Re: Re: Watch Out
Because if it wasn't ... well I won't tell you what that makes you because you wouldn't be able to understand it.
[ link to this | view in chronology ]
Dear Reader,
[ link to this | view in chronology ]
Not that it makes it any less of a stupid case, though.
[ link to this | view in chronology ]
[ link to this | view in chronology ]
Re:
[ link to this | view in chronology ]
Re: Re:
This is not true. You might be thinking of a factor for consideration when asserting a fair use defense.
[ link to this | view in chronology ]
Re: Re: Re:
[ link to this | view in chronology ]
Re: Re: Re: Re:
[ link to this | view in chronology ]
Re:
Not even if you were in a hurry.
[ link to this | view in chronology ]
I must be blind
[ link to this | view in chronology ]
Re: I must be blind
[ link to this | view in chronology ]
Getting lawyers involved is an extraordinary waste of time and money that could instead be put towards actually making the magazine.
Since there is absolutely no negative effect on Chicago magazine, they could just be flattered that someone liked their cover so much, make a few cheeky comments about the unoriginal work and get on with their lives. Instead they come off looking like a bunch of whiney babies.
[ link to this | view in chronology ]
[ link to this | view in chronology ]
Re:
Where, in any copyright law, are you allowed to protect the layout of design elements? Complete graphics are covered but "variations of typographic ornamentation, lettering, or coloring" are explicitly not covered by copyright.
[ link to this | view in chronology ]
Re: Re:
As for "variations of tyopgraphic ornamentation, lettering, or coloring," that CFR section is not referring to an overall layout or selection/coordination/arrangement of elements.
Moreover, I know of at least a couple cases reaching results that differ from that same section's language re: "short phrases."
Frankly, those CFR regs aren't really that helpful in determining whether a particular work is or is not protectable.
[ link to this | view in chronology ]
Wasn't this done before?
[ link to this | view in chronology ]
Re: Wasn't this done before?
[ link to this | view in chronology ]
Chicago USA -- Krasnodar Russia
Lawyers (Presumably in Chicago USA) sending Krasnodar Russia a Stern Note??? I'm sure the Russians will have quite a laugh.
[ link to this | view in chronology ]
Re: Chicago USA -- Krasnodar Russia
I agree that it is questionable whether this really qualifies as copyright infringement and it doesn't warrant litigation. But from an artist and business perspective it is very bad behavior. I would not work with an artist that was willing to so blatantly copy a design and a publisher should be looked at with great scrutiny. However, as I mentioned Yury has apologized directly and publicly. I think the issue should be pretty much over following that.
Find out who created it and/or whoever was aware of the similarity. They should suffer the appropriate consequences within their trade.
[ link to this | view in chronology ]
[ link to this | view in chronology ]
Measuring stick
[ link to this | view in chronology ]
It all depends.
IF am_I_going_to_lose_out_on_some_potential_money THEN YES
ELSIF is_it_going_to_cost_me_money THEN NO
ELSE someone_else_s_finical_woes
END IF;
[ link to this | view in chronology ]
[ link to this | view in chronology ]
as if they really care...
Krasnodar magazine doesnt give a shit about merican lawyers
Good luck with that
[ link to this | view in chronology ]
[ link to this | view in chronology ]
Re:
[ link to this | view in chronology ]