Step 1. Copy someone else's phone book ........... $$$$$$
Step 2. Remove their ads ($$$$) and place your own ($$$$$). Put more ads in it ($$$$) so it is thicker and looks more authoritative .................................... $$$$$$
Step 3. Profit
Yeah, I'm a little hazy on Step 3. How the F do you get people to pay for the goddamned thing?
Ohhhhhhh, riiiiiiiiiiiiiiiight, the *advertisers* pay.
Right.
So you have to either have already done the legwork to secure the advertisers, or you have to get them.
Funny thing: The difficult part of the project isn't getting the facts from the original collector (gov't subsidized phone company). It's selling the advertising, and getting the ad art, and the graphic artist(s) to lay out the ads, and the paper, and the printing, and ...
Who in his right mind would want to do this for money?
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