Content can work on the web, through simple, easy-to-use e-publishing software that replicates the familiar experience of traditional paper-based reading, but in the faster, feature-rich multimedia setting of the digital world. The open expanses of the Web and the new social networks, rather than the proprietary limits of any one hardware device or publisher’s portfolio, represent the real digital future. And this larger, browser-based trend will set the ground rules for content creation and distribution
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