It's funny. I was thinking the exact same thing. I am within a few months of the end of my contract with TMo which is why I haven't taken the plunge yet. If the phone were free, I'd do it today. I completely agree with you thought process - I think that would be just enough incentive to draw new customers - in droves. Sprint needs more than a new device or two - it needs to literally "steal" customers away. Offering arguably the best new device on the market would do the trick.
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Thought the same thing