The Failure Of Internet Banking
from the customers?--who-are-they? dept
The Economist looks at the internet banking industry and the fact that, for the most part, it's been a dismal failure. The problem seems to be that all these online banks never stopped to think about what the customers actually wanted. Apparently they wanted secure, easy to use, cheap, reliable transactions. Is that so hard? What the internet banks seemed to want was to go public quickly. Those two sets of needs didn't necessarily work well together.
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Why do we still write checks?
Maybe the time has finally come for Americans to trust online transactions....
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