Bertelsmann To Buy MyPlay

from the more-consolidation dept

Following on the news that Vivendi Universal was buying MP3.com, now we find out that Bertelsmann is going to buy MyPlay and integrate it with its other online music properties, such as CDNow and BMG Music Service. They're still not sure if it will get integrated with Napster (who Bertelsmann has an investment in). It's funny how all these "threatening" music startups are suddenly being swept up by the major labels.
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  • identicon
    Brian, 30 May 2001 @ 6:42am

    Big Fish In A Little Pond

    Swept up, gobbled up.. call it what you will. I find it hard to believe that this wasn't the record industrie's goal all along. It fits into the "if you can't beat em, buy em" mentality.



    link to this | view in chronology ]


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