Microsoft The Underdog
from the MSN-vs.-AOL dept
Business Week is taking a look at MSN's chances in catching up with AOL. It's clear that AOL is having some problems right now, and Microsoft has been steadily improving MSN. Also, MSN is really starting to promote broadband access, which AOL hasn't had much luck with. It seems the Microsoft strategy of finding a market where a competitor has dominated, and then slowly chipping away, while improving the product (and then using its monopoly desktop position to seal things up), might be working again.Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
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AOL
Problem is that Road Runner has been pushed so hard before the merger that it holds a great market share. So odds are that the same Time Warner customer watching the AOL ads (and there is a BUTT load of them) will be surfing with Road Runner already.
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