Small Businesses Still Dodge The Web
from the is-it-that-difficult-to-put-up-a-site? dept
It really costs incredibly little to put up a corporate brochure site for a small business. Yet, it seems that there are still plenty of small businesses that haven't put up websites yet. While the study suggests that websites without online ordering capabilities might be useless, I disagree. I think, just for marketing purposes, an online presence can be worth it for just about any small business. The fact that it can be done for just a few bucks a month is even more important. The way the people make it sound in this article, you would think that setting up the most basic website would cost thousands of dollars. Certainly more complex websites do cost more, but for most of these businesses, basic information on what they do along with some contact info couldn't hurt.Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
Techdirt is one of the few remaining truly independent media outlets. We do not have a giant corporation behind us, and we rely heavily on our community to support us, in an age when advertisers are increasingly uninterested in sponsoring small, independent sites — especially a site like ours that is unwilling to pull punches in its reporting and analysis.
While other websites have resorted to paywalls, registration requirements, and increasingly annoying/intrusive advertising, we have always kept Techdirt open and available to anyone. But in order to continue doing so, we need your support. We offer a variety of ways for our readers to support us, from direct donations to special subscriptions and cool merchandise — and every little bit helps. Thank you.
–The Techdirt Team
Reader Comments
Subscribe: RSS
View by: Time | Thread
No Subject Given
[ link to this | view in chronology ]
small business websites
Does anyone know of good services that can set up websites for small businesses on the cheap?
[ link to this | view in chronology ]
Re: small business websites
In some ways, large well known companies can afford to have crappy web sites because they have enough brand equity built up that the web site doesn't over-ride preconceived notions. But if your Selma's Jewlrey dot com you have exact one chance to convince me to buy from your web site. If your site sucks the consumer is on to the next option in Google, and the lifetime value of that customer is gone forever.
[ link to this | view in chronology ]
Re: small business websites
We are small (3 guys), flexible, and easy to work with. If you're interested, give me a call:
815.455.3383
Have a good day!
[ link to this | view in chronology ]
Some sites are informational
Can't imagine how much such a site might cost if I paid someone for it. I helped another practitioner put her site together. All she had to do was design the content.
It works to some degree. Many of my first-time clients have either seen my site which they got from my print ad or got my name from a web search.
[ link to this | view in chronology ]
Re: Some sites are informational
More and more, I find myself looking up local businesses on the web before visiting them. I don't want to order online or interact - I really just want to know what they sell, their hours, directions to get there, and a phone number.
As you said, it can also be an easy extension of a print ad or business card.
[ link to this | view in chronology ]