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Wee-doo ... Wee-doo ...
I don't see this is a crisis. All they need is a wheedling warning to inform the user that the battery's low.
You know, like the one on my motorola phone, the one to which any motorola user is tuned to instantly recognize and appease, even if it's like 3:30 and s/he's fast asleep.
Segway users need to understand the risks that low batteries can bring, and be warned accordingly so they know when to bail out. To reiterate, though, this isn't a massive product recall problem on the level of an exploding pinto; it's just a tweak on the magnitude of a warning for people who forget to charge the bleedin' things.
Hey, maybe they'll do Fuel Cells for segways. Longer life, and simpler to fill at the pump!
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Depends how they handle it
It's not of the calaber of a major "crises management", but even with this relatively small item they should follow the same rules: be upfront and truthful about it, issue an apology quickly and tactfully, correct the problem, take care of the people who were injured, offer anyone who is annoyed their money back (which is likely to be zero, but it is the thought that counts).
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SegWeapons
If some psycho wanted to, he could probably attach a lance or sword to turn his vehicle into a SegBlade and go on a shish-kebab party in a shopping mall or school.
Or could we have a new generation of Hell's Segways with loud engines attached to their Segways, tearing through sidewalks at 40 miles per hour? Or remote-controlled Segways with chainsaws and rockets, unstoppable by police?
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It does have a warning
I don't see this as a big deal at all, just being mis-reported and hyped up as a big problem by the press - no surprise there!!
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Re: It does have a warning
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