Moviegoers Not Going The Theater To See Movies
from the wouldn't-they-be-called-moviestayers-then dept
For the past three months, movie box-office sales have been down in comparison to last year, due to moviegoers spending more time staying home watching movies and playing games on their own televisions. TiVo is teaching us to demand entertainment on our own schedules. Moviegoers prefer the flexibility of watching movies on their own schedules, in the comfort of their own home, on their own fancy home theater setups. In addition, time spent playing video games and on the Internet has increased greatly over the past few years. Add these factors to deceptive show times, price gouging refreshments, and rising ticket prices, and you get a lagging movie theater industry, who aren't doing a very good job wooing customers. Some are even suggesting now that the DVD be released at the same time as the movie itself. Are megaplexes doomed? Not quite, the Chinese recognize that movie going is a social experience and have made improvements that have resulted in growing revenue. So listen up US theaters: install more vivid picture and better sound, put in better seats, make it worthwhile to pay for good food, hell, even GIVE away a copy of the DVD after you watch the movie. Make it fun again to go to the movies, and maybe people will come back.Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
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what *I* want to see...
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Re: what *I* want to see...
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Re: what *I* want to see...
True video on demand over REAL hi-speed lines will kill the movie industry and the video rental industry.
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Social experience?
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Give them something they can't get at home
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Re: Give them something they can't get at home
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Re: Give them something they can't get at home
On the other hand, I should not have to sit through crass advertising after I spent $20 on the price of a ticket, food, and drink. Maybe I could stomach it a bit better if that coke came with a double shot of Jack Daniels, but it doesn't. Seems to me that the income from the ads should be driving the prices DOWN instead of the continuing price hikes that will never end.
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Movies
The studios freely admit that they release the movies that they think are good only at a few times a year: Christmas, Memorial Day, Fourth of July, Thanksgiving. They reserve the rest of the year for dumping out the crapola that even they admit is lousy.
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Theaters don't interest me anymore
The last movie I saw in the theater was The Incredibles, which I saw toward the end of its run at a Saturday matinee with a friend of mine. There was nobody else in the theater that afternoon. We danced the balboa in the aisle to the closing credits music. =^)
Before that, I saw Friday Night Lights with some friends on its opening night, paying full price for the ticket and the concessions. It was a good movie, but the whole experience left a bad taste in my mouth, because for the $15 I spent on that one flick, I could have rented three, and I already had the popcorn and soda at home.
Since then, I haven't been back to the cineplex, and I don't think I've even seen more than one or two movies. When it comes to media, I'm listening to a lot of podcasts, keeping up with RSS feeds and trying to stay caught up with Doctor Who and everything on my DVR. Nothing I've seen in theaters this year is grabbing my attention, and I can wait until it comes out on DVD. Who's got time for Hollywood if that's all they're giving us?
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No Subject Given
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A Festive Atomsphere
What they decided to do was to make one a nice multiplex with stadium seating and all the bells and whistles. The other smaller theater (2 screens) they turned into a bar/restaurant/comedy club/movie house where on any given night, they might be showing the latest movie (SWIII for example) along with comfortable chairs around table where you can get good food similar to a Chili's or Applebee's quality and you can get beer or liquor. The addition of alcohol means that there are no kids either which some people prefer.
That's a pretty good plan, but what makes it genius is that on off nights for movies - Monday and Tuesday, say - they have comedians come and perform, or they show old movies or have mini-marathons of say the 3 Die Hard movies back-to-back. And of course this always has the same good food and drink.
This seems like a great way to run a theater to me while it also provides an outlet in the community for smaller, more independent films as well as local talent and events.
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The problem with Theatres
http://www.imageyenation.com/main/index.php?itemid=1182&catid=10
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It's all about the popcorn
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One other thing I didn't see mentioned
The most annoying thing though was an 'usher' peaking in every five minutes and dosing the back half of the audience with bright light in the process. I finally went and complained, and was told they had to be on the lookout for video cameras and other problems. Well then sit the usher's ass in the theatre where he might actually see something, or use a night-vision camera aimed at the audience and watch it remotely.
It was a miserable experience, and from then on I've successfully pushed to watch a DVD in my home theatre. I haven't bought the huge wide flat-screen yet, but it is still a far more pleasant experience.
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No Subject Given
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Sticky floor’s palace of crappy-ass chairs
“Sticky floor’s palace of crappy-ass chairs”
I think if you could build, and (and this is the clincher in the US at least) maintain a theater that does not degrade my humanity, or at the very least disgust me, or make me as depressed as a nursing home does… I might just be willing to drop $10 to see a move in the theater…
But as long as the seats are stained, the smell is bad, the place is in poor condition, and the other people are the same way… I will gladly keep my distance, and my money from sticky floor’s palace of crappy-ass chairs.
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