Clear Channel: Our Content Sucks, So We Want More Outlets For It
from the go-figure dept
Radio giant Clear Channel's been struggling with how to deal with the changing competitive environment, particularly satellite radio. Its biggest complaint has been that satellite radio providers shouldn't be allowed to provide local content, even though many Clear Channel stations do the same thing by broadcasting national content repackaged for local markets. Now, the company's CEO says it can't compete because satellite radio can offer 150 channels in every market, while Clear Channel can own only 8. While the restrictions on local-market radio ownership are becoming increasingly irrelevant given the rise of borderless media like satellite and internet radio, Clear Channel's missing the point -- owning more stations in each market won't help their business as long as the content sucks. That's the root of the problem, and with its meager attempts to reform proving ineffective, buying more stations appears to be its only idea on how to grow its business. But why keep buying radio stations that more and more people don't want to listen to?Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
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clearchannel sucky content
He really can't compete with only 8 channels per market. It's really hard to be everything to all people when going against 150 channels.
What is needed is an entirely new radio system, starting in larger markets.
Give some new company ALL the rights to broadcast, on every channel in FM. REQUIRE them to take feeds of all existing channels for a particular channel. Allow them to keep some small portion of money for selling those existing channels in markets outside their own.
Massive cross-linked syndication.
Oh yeah, LOADS of issues to work out, and I'm not sure if this would even work.
But I'm fairly sure after only 10 minutes of thinking about it, that this is the only way for a terrestrial radio Company to compete.
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Actually, It was their awful programming that lead me to buy an in-car hard drive MP3 player years ago.
I just hope they sink low enough for one of the satellite radio companies to buy them out and make use of the commercial radio wasteland they created.
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100% Correct
Satellite radio provides a very diverse selection of music. Want alternative country? Check. Local rock bands from Fresno? Check. Poetry slams? Check. Classical, show tunes, or old school vocalists? Check, check, and check. Clear Channel can't compete, not becuase they don't own enough stations, but because even if they did, they would still find a way to homogenize the heck out of it. Clear Channel doesn't do diversity. They can't. It's not in their business model.
So let them complain all they want. They are suffering because they didn't have the foresight to give the people what they wanted.
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Clear Channel Ownership of XM
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Doesn't matter how they distribute it...
If they think you heard a song, all they have to do is scan ya...didn't pay, ya go to jail. Repeat offenders get thier ears cut off. Sends a message.
More efficient gov't. I like that.
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Sirius
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a little info
http://www.ojr.org/ojr/stories/041214glaser/
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Let Clear Channel go the way of the Dinosaur
Just a little inside FYI for all of you. I left CC a little while back and I can truly say goodbye to corruption, waste and megalomania. The entire corporation is mismanaged, being run by individuals more interested in 'control' than content or worse yet... working technology. I worked with numerous departments and markets across the entire corporation and the story was the same. WE WANT MONEY! We don't care how we get it and we'll lie to, or cheat our own to make this happen.
Based on the other posting about CC not being able to complete in Sat/ HD? It's no wonder! CC builds all of its operations systems internally through wholly owned, poorly run subsidiaries that are as effective as a Chinese fire-drill. The result: bug ridden software and other systems not fit for use in a third world country, let alone 900 stations nationwide(CC just sold 300 stations to Cumulus - those stations are very lucky!). CC corporate then lies to their own, touting the 'benefits' while denying the truth and the markets are forced to use this crap, or else.
With such stellar management combined with an inbred-attitude of conceit and superiority (that is perpetuated from Corporate down to the smallest market), they have become their own worst enemy. Hopefully CC will implode under the weight of its own arrogance, corruption and greed. Radio would be best served by a quick and violent death.
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ClearChannel ruined radio
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Even the contests are generic. I remember a variety of commercials (not just fewer of them; more interesting ones) from the 1970s and 1980s, some of which were actually worth listening to. And the contests--I remember one where they called different amounts of gas, and you won what came next (unless you wait too long; the pump would then run dry and you got nothing). Or, you won all the records you could name in 10 seconds. Or, they call you and you name the amount to the penny in the jackpot, or listed them as your favorite radio station and then the last two songs they played for a bonus. These days, it is the same "Caller 100 nationwide" crap. Nothing worth listening to.
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My "radio" now is Rhapsody. And I pick the songs from their library, my CD collection, or whatever I can import from other sources. If I want a new song on my playlist, I download it as a tethered download and it will show up. I can also build playlists from different periods, accurate to the originals, and not have to wait for the indies or the CEOs of "Clear"Channel to OK it. I wonder if the dopes at "Clear(??)"Channel can compete with that--or allow local talents to get play on local radio with a chance of going national upon request from listeners (not from payola).
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Short of that, ClearChannel can go the way of Ford and GM--belly up. And I will not support any bailouts.
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