DirecTV: Yeah, We're Doing That Too
from the don't-forget-us dept
When all the rumors were flying about cable TV companies looking to hook up with a mobile operator, DirecTV popped up saying
it, too, was looking at wireless. Now, with the
cable companies' deal with Sprint confirmed, DirecTV's taking the opportunity to remind everybody that it's still got plans to
put its video on devices other than TVs. It says it will unveil some of the devices at the Consumer Electronics Show in February, and with no wireless partnerships announced, it sounds like they'll be something like the
portable video players for DVR content that its rival Dish Network has already released. In a separate story, DirecTV also said it would
air its first original program next year, a music show featuring live performances that will also have segments on unsigned bands produced with
MySpace. DirecTV's membership in the News Corp. family, with its wide-ranging TV and entertainment properties may give it an advantage in getting video onto mobile devices, since rightsholders' demands for payment for mobile video may become a significant issue. With News Corp. owning and controlling so much content, that shouldn't be a problem for DirecTV. Of course there's a flip side to that, too -- will other content owners want to work with DirecTV because of that affiliation, leaving it with just News programming and little else?
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