Free Shipping Bites Into Online Retailers
from the read-this-free-with-$25-order dept
Three-fourths of online retailers offered free shipping promotions during the holiday season, a research firm says, and all that free shipping is hurting their bottom lines, particularly in light of rising fuel costs being passed along by shipping companies. Analysts say that the promotions were a driver of a strong online shopping season, and that shoppers will expect to see them again next year, putting pressure on retailers to again offer them. Shipping fees have been a bugbear for many online sellers, as they try to come up with an ideal balance between covering costs and keeping prices low enough to attract buyers. Amazon's aggressiveness isn't helping matters, creating an expectation among consumers that free shipping is part and parcel of online shopping. It's quite a change from when shipping charges were profit centers for online retailers, and it's questionable if all this free shipping is sustainable in the long term. Online retailers need to remain cogiznant of -- and be more upfront about -- items' total cost, including shipping and any applicable taxes. If they can't keep that under those of brick-and-mortar stores, something's not right. It sounds like, though, shoppers can expect to see less free shipping, but maybe more interesting interpretations of the term.Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
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A take I haven't heard before.
Some routes get monday/wednesday/friday service, some get tuesday/thursday/saturday service. Bam, vehicle expenditures just got cut essentially in half. Each route takes a little longer since the same number of parcels are being delivered, so the drivers work slightly fewer hours, but nowhere near as drastic as half.
Certain routes, like office buildings that have their own ZIP codes, could still get every-day service if they wanted it. High-priority packages, which go out first thing in the morning and frequently have the drivers backtracking over the same routes, would still justify a special trip.
Seriously, if I'm getting the bargain-cheapest shipping anyway, what difference is one more day going to make?
The only way it works though, is if it's across the board. An entire route goes alternating-days, or it doesn't. Otherwise you're still driving the same route and just stopping less predictably.
Thoughts?
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Re: A take I haven't heard before.
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Re: A take I haven't heard before.
You are correct, but you've not used the entire name for this surcharge - Shipping & Handling.
The latter half, the Handling, is the part that has always been a revenue source.
This has gone completely out of control on ebay recently with people selling items well below their wholesale cost (i.e., DVDs for $1) and then making it up in insanely high S&H prices (i.e., $15 to ship a DVD via USPO). You can always tell the rip-off artists because they don't allow any discount on S&H for ordering multiple items, they don't allow local pickup, etc. You *have* to pay their outrageous S&H charges if you want to deal with them. My favorite ones refuse to ship unless you pay extra for insurance, too. I won't usually pay insurance for anything less than $50, so I simply won't do business with those types of sellers.
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Re: A take I haven't heard before.
Second, switching to alternating days does not mean that vehicle expenditures "just got cut essentially in half". That may be true if your are operating between 40 to 60 percent capacity. If I own a delivery company with 100 vehicles, switching to an alternating day system does not mean that I can eliminate 50 or so of my vehicles. Besides, switching to alternating days could mean more deliveries over longer routes or larger geographic routes, which could increase costs.
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Bring back Railway Express Agency.
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Re: Bring back Railway Express Agency.
Thanks
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Re: A take I haven't heard before.
My take is relatively simple. Why not simply charge shipping for what it really costs. I know damn well it doesnt coat $4.95 to ship a CD or DVD. I honestly wouldnt mind paying a reasonable cost for shipping. It doesnt have to be free...just reasonable.
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Re: A take I haven't heard before.
$5 for the shipping of a CD or DVD is extremely reasonable, taking all the aforementioned into account.
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Re: A take I haven't heard before.
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Too bad
If you charge for shipping, then beware.. there are 10 others that will be happy to steal your customer and offer free shipping to them. (Hey if you don't like it then maybe you're in the wrong business)
Personally I expect free shipping. I mean, why should I pay to have my stuff shipped when 'Online Store B' can offer me the same price with free shipping?
Never agree to pay to have your stuff shipped, make the retailer foot the bill.. you're already being generous enough by simply ordering their product. Honestly, most don't even have rent to pay on a physical store, nor employees, nor health insurance.. boo hoo should we bring out the violin?
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Re: Too bad
I didn't realize I was being generous when I bought something, I thought it was usually all about me wanting something.
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Re: Too bad
True, yet we live in a free market system of supply and demand, free of (generally) government control. Otherwise, you would be forced to pay whatever price the merchant would have you pay, and be subject to their conditions/terms/whatever: You could be forced to wait in line for hours for a loaf of bread and could be charged $2,000 for it, like the old Soviet style economic system. The merchant could sell you a moldy loaf, or half a loaf for whatever price he demanded.
You would be at the mercy of the whims of the merchant.. take it or leave it, he's the only bread merchant allowed to sell loaves of bread. In a free market, one of competition, the consumer has the final power of choice, not the merchant. It is YOU who tells the merchant how you will buy their product.. you have your pick of merchants who will bow to your wishes.
You should definitely exercise that privelege, and exercise it often; never settle for how a merchant tells you that you should consume their product/service, it's ultimately your choice. You are being generous.. as you could always give your business to the competitor down the street.
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Ship to store
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