Bad Ad Matching: Work 9 To 5 Or 5 To 9?

from the you'd-think-they'd-figure-it-out-by-now... dept

In an age where advertisers try to better target ads to the context of what's on a website, there have been plenty of stories of mistakes. Before Yahoo bought them, Overture used to always talk about how a story about someone being stabbed showed a Google ad for knives -- though it was never clear if this really happened, or was just a possibility Overture dreamt up. However, there are still some bad ad choices that do occur, and Jeremy Wagstaff has caught a particularly amusing one. He was reading a Reuters article about an organized labor group promoting a new website that works to convince union members to just work their "proper hours" (i.e., 9 to 5) and no more... and right next to it is a Cisco ad promoting the ability to work from "5 to 9," pointing out that thanks to the ubiquity of the internet, computers and mobile devices, you can work any where at any time.
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  1. identicon
    NutsNFuk, 16 Feb 2006 @ 10:07pm

    Blah Blah.. More Crap

    Ya sometimes there is typos and mistakes, We are only human. No big deal.

    shouldn't even be a story..

    link to this | view in thread ]

  2. identicon
    discojohnson, 16 Feb 2006 @ 10:12pm

    Re: Blah Blah.. More Crap

    i concur. must be a lonely night on cali tonight eh mike?

    link to this | view in thread ]

  3. identicon
    Rikko, 16 Feb 2006 @ 11:10pm

    Re: Blah Blah.. More Crap

    It's an observation about how contextual ads aren't always a good thing, though I don't fully agree.

    It is a story, though, kids. Sorry if it's not something you can argue about like movie piracy or DRM.

    link to this | view in thread ]

  4. identicon
    Joe flachs, 16 Feb 2006 @ 11:30pm

    Re: Blah Blah.. More Crap

    last week i saw a peta video on ifilm i believe and the next ad i saw said "wendys: do what tastes right"

    link to this | view in thread ]

  5. identicon
    Anonymous Coward, 17 Feb 2006 @ 1:27am

    No Subject Given

    print ads are sometimes not much better...
    http://www.regrettheerror.com/2006/02/german_paper_mi.html

    link to this | view in thread ]

  6. identicon
    Anonymous Coward, 17 Feb 2006 @ 1:28am

    Re: Blah Blah.. More Crap

    thanks for being an asshole and referring to everyone as kids, it just shows your comtempt and ignorance even more...

    link to this | view in thread ]

  7. identicon
    Anonymous Coward, 17 Feb 2006 @ 1:29am

    No Subject Given

    s/comtempt/contempt

    just had to correct that typo before some ass tries to call me a bad speller....

    link to this | view in thread ]

  8. identicon
    the unknown, 17 Feb 2006 @ 1:46am

    guilty

    Loved the peta/wendy's story. And that german paper add is tasteless even as a joke, but it did make me smirk, albeit a guilty smirk. Someone deserves to get fired or sued for that mistake(?). Questionable because maybe the person in charge of layout is a neo-nazi, i don't have the info but i'm willing to bet on it.

    link to this | view in thread ]

  9. identicon
    the unknown, 17 Feb 2006 @ 1:58am

    personal attacks

    The base personal attacks are getting tiring guys. If you should attack someone here, please do it with flair and humour, it would be much more fun to read.
    Try this: invent a new swear word. Maybe it might be used worldwide and you could get your claim for fame. Matt Stone and Trey Parker are masters at this. Example: "cock-fag", from the movie "Team America World Police".
    Or try something more challenging: insult someone without using swear words such as "you half-brained short-armed no-legged proof for counter-darwinism".
    May the intelligent wars prevail...hale satan!

    link to this | view in thread ]

  10. identicon
    Sohrab, 17 Feb 2006 @ 2:26am

    No Subject Given

    this site cracks me up. some people are just pissed off arent they?

    There is alot of topics I dont agree with Mike or Carlos on because I work in the film industry but this is his damn site, he can post as he wills.

    link to this | view in thread ]

  11. identicon
    the unknown, 17 Feb 2006 @ 2:51am

    agreed

    I agree Sohrab. If one feels the need to counter Mike's articles or anybody else's posts in a destructive way, at least make an effort for it to be entertaining. Go release your frustrations on porn sites or canine breeding sites, whatever floats your boat, or rather, whatever milks your goat.

    link to this | view in thread ]

  12. identicon
    Wolfger, 17 Feb 2006 @ 4:53am

    anonymous coward

    thanks for being an asshole and referring to everyone as kids, it just shows your comtempt and ignorance even more...

    Dang... Where do I begin?
    First: swearing at somebody. You just earned the contempt you thought you were getting.
    Second: the use of "kids" is colloquial, and does not convey either contempt or ignorance.
    Third: your taking great umbrage at being called a kid shows a low level of maturity (one might even say "childish").
    Fourth: your post served absolutely no purpose whatsoever, other than to be inflammatory.

    Why do we allow cowards to post anonymously?

    link to this | view in thread ]

  13. identicon
    anon, 17 Feb 2006 @ 7:14am

    Re: anonymous coward

    >Why do we allow cowards to post anonymously?< br>

    Because even though some (hell, maybe most, or maybe it's just one guy acting a fool) people who post anonymously are only out to start flaming back and forth all the time, there are some people who have opinions who do not want to attach a name to the opinion for whatever reason.

    link to this | view in thread ]

  14. identicon
    Michael, 17 Feb 2006 @ 7:45am

    Re: anonymous coward

    Kudos, Wolfger! I wanted to reply similarly, but couldn't express it as eloquently as you, and without clearly expressed, rational objections, I'd come across as poorly as he did.

    link to this | view in thread ]

  15. identicon
    Anonymous Coward, 17 Feb 2006 @ 8:21am

    Re: anonymous coward

    damn kids...

    link to this | view in thread ]

  16. identicon
    Wolff000, 17 Feb 2006 @ 9:49am

    Re: anonymous coward

    I agree with the previous post, very well put Wolfger. I was going to reply with something similiar but I'm glad I read further first. Good show Wolfger, maybe all the snot nosed, pimplefaced, troglodytes can learn something from you.

    link to this | view in thread ]

  17. identicon
    Anonymous Coward, 17 Feb 2006 @ 12:20pm

    Re: anonymous coward

    First: My contempt was directed specifically at a person who had already shown intent to inflame, he should expect no other treatment.
    Second: You can't tell me what Rikko's intentions were, only he knows and only the reader can infer. I don't need to justify myself to you.
    Third: Using uncommon words when a common word will do does not make you look smart, why couldn't you just say "offence" instead of "umbrage". Does using a thesaurus make you feel smart?
    Fourth: I'm glad you're not completely stupid. At least you got the point of my post. You on the other hand are just some jerk trying to act superior and your post serves much of the same purpose for which you condemn mine. Which makes you a hypocrite.
    Fifth: You are just as anonymous as I am, or do you think anybody actually reads your blog or cares who you are?
    I expected as much from an empty headed "blogger". Wait let me go look just to see what you have to say there...ahh as I suspect, utter garbage. Looks like you were DDoS'd by someone that dislikes you more than I do. Wow a movie review for Underworld 2. Oh Kate Beckinsale is hot so that makes the movie worth watching no matter how bad it sucks? How insightful. Hmm also very noticeable is the lack of colorful language like "umbrage". Yes, it's obvious that someone was reading dictionary.com before posting...

    link to this | view in thread ]

  18. identicon
    Anonymous Coward, 17 Feb 2006 @ 12:57pm

    Re: anonymous coward

    what a wanker

    link to this | view in thread ]

  19. identicon
    Anonymous Coward, 17 Feb 2006 @ 1:37pm

    Re: anonymous coward

    seconded

    link to this | view in thread ]

  20. identicon
    the unknown, 17 Feb 2006 @ 2:30pm

    Re: anonymous coward

    Too many anonymous cowards it's confusing. I have a name, it's the unknown, and yet i remain anonymous. Please, invent a name for yourself and assume it. If you really need help go to dictionary.com click on thesaurus and choose anything that they give you for looking up the term: confusion, coward, anonymous, me, him, her, it, basket, fish, dog, teenager, hooligan, god. Whatever suits your mood.

    link to this | view in thread ]


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