How Apple Is Getting Publicity For Its Non-Sponsorship Of The Olympics
from the quick,-call-the-olympic-committee dept
Quick! Someone call the the International Olympic Committee! Someone is getting publicity from the Olympics without paying for official sponsorship! We've covered the ridiculous extremes of the Olympic Committee in the past -- including banning anyone from wearing clothes that showed the brand of a sponsor's rival and having special rules about how anyone can mention the Olympics, lest anyone think a non-sponsor was officially associated with the event. However, the Baltimore Sun is reporting how Apple has received a ton of free publicity for the iPod, as a number of athletes (snowboarders, especially) have been seen listening to iPods while competing, with some even saying what they were listening to at the time. Considering the Olympic Committee once told athletes they weren't allowed to blog about their experiences, how long until they tell them they can't use iPods either... unless, of course, Apple pays up for a sponsorship slot?
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No Subject Given
if it is the Olympic Group, what do they have to gain for this?
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Re: No Subject Given
I'm pretty sure that a rap music artist isn't making any rules that are being enforced by the IOC.
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Re: No Subject Given
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Re: No Subject Given
Had wondered if that had become the adopted American spelling for the word.
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No Subject Given
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Re: No Subject Given
It is wise for the olympic committee to close out nonpaying companies who are recieve advertisement value, since they would otherwise be discouraging that company and competitor companies from providing sponsorships. Sponsorships generally include free products for athletes, as well, which is not too shabby of a deal.
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Re: No Subject Given
So who's the official condom sponsor this year? I understand the Olympic Village goes through a lot of those. Enough to rather embarrass Utah four years ago...
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Re: Ludicrous rules
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Re: No Subject Given
Please tell me you deliberately spelled those words incorrectly.
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--
it aint no thing but a chichen wing..
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ipod in olimpics
Who cares..
Why is this news anyway...?
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No Subject Given
I spelled it how I wanted to, maybe its my 1337 speak, maybe its a typo, maybe I suck at spelling, maybe new to the states or english, dosent really change the subject matter does it? but thanks for the responsz0r <
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No Subject Given
I spelled it how I wanted to, maybe its my 1337 speak, maybe its a typo, maybe I suck at spelling, maybe new to the states or english, dosent really change the subject matter does it? but thanks for the responsz0r, Omg, spelled wr0ng, im a n00bi3
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