Amazon To Sell DVDs Of TV Episodes, But Will Anyone Buy?
from the another-stab-at-it dept
Content distributors have launched several experiments looking for new ways to sell media. The latest announcement is from Amazon, as they plan to sell DVDs of TV shows very soon after they air. This would offer an alternative to iTunes' growing store of shows available for download, which aren't easily playable on a TV and are much lower quality. What may make the Amazon offering enticing, at least to publishers, is their ability to offer a one-day turnaround on DVD production. Typically, producing DVDs entails some risk, as publishers don't want to make a lot of extras. This is actually one of the excuses that movie studios give for the long release windows on DVDs, that they need to gauge how popular a movie is before they know how many DVDs to print, and how much to spend on marketing them. Of course, just because it may work out well for publishers, doesn't mean it will fly with consumers. The market for DVDs of TV shows is in box sets of complete seasons -- well-produced stuff that can go in someone's collection. There may not be much of a market for single-episode DVDs with fast production and few extras.Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
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I'd buy it
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This could work....
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Cost is the selling point
I mean come on how much would it cost to ship with a netflix like envelope 50 cents? And the cost of the CD 10 cents? Cost to modify the content 15 cents. Cost to produce the CD 5 cents (Remember the bulk and automation) Cost of the Content 1.00$ R&D cost over the first 10 million discs 50 cents. So amazon just made 70 cents without counting advertising. And the profits go up after they recoup the R&D costs.
Sounds good to me.
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Re:
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Like others have said
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Here is what TV should do
The very next day, they should make the previous nights episode available online.
For free you get: a streamed version, with unskippable commercials at the beginning and right before the end of the episode.
For a small fee, you get the episode streamed for free with NO commercials.
For a slightly larger fee, you get a downloadable episode, able to save it however you want. It will come with commercials but you may skip over them.
As extras, at the time the episode is created TV studios shouldalso be creating additional content to go along with the show. Instead of waiting for the episode airing to go back and THEN creating additional content (actor/director commentary, behind-the-scenes, etc...), why not make it part of the process of making a show?
Lee
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DVDs
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How about rentals?
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Fantastic!
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Netflix by episode
Pay monthly, unlimited per month, limit out at a time
with the 1 ep DVD's
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Re: Netflix by episode
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Problem with doing a "netflix" deal...
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Good idea
Good article, but the contention pre-supposes the reader is American.
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why not old shows?
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Re: why not old shows?
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Foreign TV
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Hard to Find TV Episode
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