Monitoring Website Visitors Not The Same As Violating Privacy
from the what's-the-big-deal dept
There's some concern about a new startup called Genius, which offers a service that allows companies to closely watch the behavior of visitors to their website. Using the service, a company can send a mass marketing email, track each user's resulting clickstream and keep that data associated with their email address. The next time they send out a mailer, they can personalize each message based on the user's behavior when accessing the site. Naturally, some are worried about the privacy implications, and the fact that users don't know they're being tracked. But what kind of privacy does one expect when they visit a company's store? Companies have always tracked user data both online and in the physical world. Much of people's concern probably comes from the semantics used in describing the company, which makes it seem like there's someone watching a user's every move. Of course, nobody is really going to watch a user personally; instead their actions will get recorded into a database from where a computer can design a personalized marketing pitch. If the controversy seems familiar, it should; the whole thing sounds like the initial uproar surrounding Gmail, when people were stunned that Google would actually tailor advertising based on the contents of personal email. But, in both cases, the data is collected so that computers can help facilitate transactions, not for humans to gain access to an individual's private information.Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
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There are limits
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argh
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Invasion
Take for example an old cuple wife highly religious man soso
he looks up porn and that gets added thereemailadress wife checks email and gets porn adds.
Bad Bad Bad. hes sleepin in the car that night.
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Re: Invasion
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LivePerson.com
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TechDirt will reply "Your comment has been flagged as potential spam, it will be reviewed by our staff before it is posted." if your IP had been blocked... Even if you had never posted. No matter if your comment/reply *IS* relevant to the topic being discussed, it will never be "reviewed" by staff, and thus you have waisted your time stating your relevant reply.
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Re:
Um, this is 100% false. We do have a spam filter in place that measures a number of different factors to take a guess if something is spam. We do check the spam filter frequently and if a post is legitimate, we let it go through. It has NOTHING to do with the content of your post, and you should be able to recognize that from the number of posts that disagree with us.
We review all the posts that are flagged. If you had a legit post flagged, we will later pass it on to the site.
Please do not make false accusations on this site.
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Re: Re: Re:
The spam system we use is from Akismet. You should ask them. However, I believe IP addresses are a big part of how they determine what's spam.
Either way, as I said, we review the filtered messages frequently, so if your message gets held, it's only held for a brief period of time.
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Deception
The lack of disclusure in the inviting email is what makes in unacceptable.
Then again, those who click on links in an unsolicited email should learn their lesson one way or another. This genius makes you learn it the hard way.
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Deception
The lack of disclusure in the inviting email is what makes in unacceptable.
Then again, those who click on links in an unsolicited email should learn their lesson one way or another. This genius makes you learn it the hard way.
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Networking: Is that bank's URL legitimate?
This is a new kind of phishing scam, as computer criminals usually set up sites that simply look and feel similar to the site they are attacking. But in this instance, the phishers replicated the Moscow-based KS Bank site itself, www.ks-bank.ru, and not just an image of it, and created a page that used its exact URL, a subsite of that URL, www.ks-bank.ru/.x/hvfcu. This new tactic raises a horrid specter for online banking consumers -- the grinding fear of whether one's e-commerce site is what it purports to be or is actually a criminal enterprise. By Gene Koprowski
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Re: Networking: Is that bank's URL legitimate?
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That's nothing, baby.
* Page-by-page and person-by-person tracking on an identified investor’s interests
* How much time an identified investor spent reading a specific page
* Which financials and other files an investor has download
* What topics and keywords an investor is researching
* What news and information alerts (read RSS) an investor is subscribed to
* What printed materials, such as an annual report, an investor has requested
A fat dosier compiled on your every move 24/7. Tied in with other databases, they also know how much money you manage, what other stocks you own, what questions you asked on a competitor's conference call. They have it all and analysts and portfolio managers and retail investors are clueless. No idea.
he, he.
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Trus
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Trust
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Genius
Did you take a close look at the Genius technology? My understanding is that it *does* let salespeople look real-time directly at your behavior. That is the whole point. It is not a database collecting the info. Thus you may want to revisit...
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Re: Genius
I don't disagree that companies could use Genius to monitor a customer in real time, only that they would. No e-commerce site with any significant traffic would devote resources to having people sit around and watch individuals click around on their website. If any company uses the service, it will be to associate customer behavior with a specific email address, in order to tailor future marketing. From time to time, I imagine companies would go back and replay a customer's visit, but even then it will probably be more to learn more about site usability than to monitor a specific customer's actions. That being said, even if a company hired a team of people to watch every customers actions, it still doesn't seem like a big deal -- it's no different than being watched in a shop, and doesn't amount to an invasion of privacy.
Again, thanks for the comment. Let me know if you see it differently.
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