It's News That Sony Has Recognized Its Promotional Content Has Promotional Value?

from the the-state-of-the-industry-today dept

Thu, Nov 9th 2006 6:08pm — Mike Masnick

A few months back, Sony bought Grouper.com for its video hosting/sharing technology. So, it should come as no surprise that Sony Pictures Entertainment has now agreed to offer up snippets of content from 100 Sony films and TV shows that others can include on their own blogs or social networking sites. Basically, this is Sony saying it's realized that promotional snippets from its content have promotional value and then offering it to its own video hosting site, and then publicly patting itself on the back for realizing the obvious. And people wonder why it's taking the entertainment industry so long to recognize the promotional value of content. They barely even recognize the promotional value of the snippets they traditionally use for promotions.

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misanthropic humanist, 9 Nov 2006 @ 6:23pm

They just want
More vectors to spread their rootkits.

Never forget that Sony are a criminal organisation under US, UK and European law.
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Solo, 9 Nov 2006 @ 7:31pm

mmm... how is music promoted in the first place?
- Radio?
- Good answer. Now how do you make sure your own crap gets played on the radio more than the neighbour's crap? Yes, you pay the radio. Well, not directly, because that's against the rules, so you do it "underhandedly" cuz payola is bad.
- Video clips, now, totally different. You sue the hell out of anyone daring hosting snippet out of anything. The best way to promote movies and shows? Avoid public exposure.

Thank you and good bye.
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PhysicsGuy, 9 Nov 2006 @ 8:29pm

Re: They just want
is it bad when you only know vector to be defined as a variable containing magnitude and direction? i seriously had to stop for a second before proclaiming you an idiot and recall the biological definition before i got what you were saying :P
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- Dosquatch, 10 Nov 2006 @ 5:12am
  
  Re: Re: They just want
  and recall the biological definition
  
  Is it bad that my mind has filed both versions under a little video clip of the two-headed muppet saying "They went that-a-way!"?
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rootkit vector machine, 10 Nov 2006 @ 5:08am

people are strange...
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Sanguine Dream, 10 Nov 2006 @ 5:37am

They're slippin'
Sony knows they need all the publicity it can muster to boost its street cred for the PS3 release.
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