Repeating The Claim That DRM Enables Things Won't Make It True
from the again-and-again-and-again dept
One of manufacturers and supporters of DRM's favorite lines is about how DRM "enables" all sorts of wonderful new things, when it simply isn't true. DRM makes nothing possible in and of itself, it merely exists to frustrate users and lock down content. It's all hot air, no matter how many times it gets repeated by entertainment industry execs trying to make their content-restriction technologies sound like a good thing. The RIAA's Mitch Bainwol, as you might expect, has talked plenty of nonsense about the value of DRM and why it's necessary. He's now gone a step further, telling an industry event that "DRM serves all sorts of pro-consumer purposes." Really? Name one, Mitch. He then put the blame for consumer frustration with copy-protection on interoperability issues. While interoperability certainly is a major pain point, it's one that exists only because of DRM. Ditch the DRM and the interoperability problems disappear, and along with it, so many consumer headaches. That would be the "pro-consumer" move.Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
Techdirt is one of the few remaining truly independent media outlets. We do not have a giant corporation behind us, and we rely heavily on our community to support us, in an age when advertisers are increasingly uninterested in sponsoring small, independent sites — especially a site like ours that is unwilling to pull punches in its reporting and analysis.
While other websites have resorted to paywalls, registration requirements, and increasingly annoying/intrusive advertising, we have always kept Techdirt open and available to anyone. But in order to continue doing so, we need your support. We offer a variety of ways for our readers to support us, from direct donations to special subscriptions and cool merchandise — and every little bit helps. Thank you.
–The Techdirt Team
Reader Comments
Subscribe: RSS
View by: Time | Thread
lol
[ link to this | view in chronology ]
interoperability
If the industry wants DRM to succeed the first thing they have to do is design a consumer (as opposed to industry) friendly model of DRM. The problem is that that industry is trying to not merely lock down content - they are also trying to lock down each other with DRM that can collect licencing fees from manufacturers.
[ link to this | view in chronology ]
repeating stuff doesn't make it true?
[ link to this | view in chronology ]
Boy, I'm full of quotes this week.
-Albert Einstein
This problems comes up a lot these days.
[ link to this | view in chronology ]
Re: Boy, I'm full of quotes this week.
[ link to this | view in chronology ]
Re: Boy, I'm full of quotes this week.
[ link to this | view in chronology ]
But DRM does enable things
* DRM enables content vendors to pwn our computers.
* DRM, through planned obsolescence and device incompatibility, enables content vendors to make people pay twice for the same thing
**end sarcasm**
On a more conceding note, DRM does have a few potential benefits for consumers. It's just in that they are dwarfed by the harmful aspects.
Potential benefits to consumers:
By deterring copyright infringement at a reasonably low cost to the content provider, they allow content vendors to charge more than the market would otherwise bear. This can result in higher profits which will allow projects to get funding that otherwise would stay on the shelf. This, BTW, is one of the reasons for copyright laws in the first place. A better solution is to appeal to people's sense of honesty and fair play. It worked for the author of Far Side.
If there will be fewer sales "lost" to "pirates," the vendor can lower the price and make the same profit. Unfortunately, the vendor is more likely to keep the price at the "sweet spot" for him not for the customer. But it is a potential benefit.
[ link to this | view in chronology ]
Re: But DRM does enable things
This is the way it works:
I hear of a band, but have never heard them.
I download some of their music.
If I like them, I buy the music.
If I don't like them, I don't buy their music.
So, there are no lost sales, only better informed purchases.
[ link to this | view in chronology ]
Re: Re: But DRM does enable things
There's the problem right there. The recording industry has always like the hit-single/buy-the-album business model.
How many times have we purchased an album to find that they were 80% crap?
They are terrified that their customers might be better informed and take their money elsewhere.
[ link to this | view in chronology ]
Re: But DRM does enable things
"By deterring copyright infringement at a reasonably low cost to the content provider"
In no way, shape or form has any DRM ever hindered piracy.
Why do muppets like you keep trotting this complete lie out? Please provide a single example of any digital media that is publicly available and that is protected by copy protection that cannot be easily obtained via street vendors, bit torrent, newsgroups or whatever other supposed illegal means.
I'll bet my arsehole you can't give me one. Not that you'd want my arsehole, because you're obviously one yourself.
[ link to this | view in chronology ]
The RIAA just needs...
[ link to this | view in chronology ]
1) 192kbps VBR as opposed to Apple's 128kbps
2) roughly 30 cents a song and $3-4 an album as opposed to most other services that charge $1 a track or $10 an albums.
3) NO DRM
Not to mention that, despite claims to the contrary, you can find plenty of "name" bands (even if it's only some of their early releases in some cases), and plenty of lesser known bands that are every bit as good as, and in some cases vastly better than, the stuff peddled on the radio.
Personally, I've got so much music lined up on eMusic I wish I had a second or third account to acquire it all.
I bought about 100 albums a year from 1987 until 2001. I stopped buying music until last year because of the crappy quality, excessive price, and crappy industry policy. In the past year or so I've bought about 150-200 albums(I'd say about 60% digital) and not one of them has been from a major label. Bite that RIAA, I found my music fix elsewhere and I'm not coming back
Also Stage.fm is another good place to find music.
[ link to this | view in chronology ]
But it does work.
Joe Stalin
[ link to this | view in chronology ]
There is one thing..
[ link to this | view in chronology ]
Re: There is one thing..
[ link to this | view in chronology ]
Re: There is one thing..
Online music sales are quite possible without DRM. Emusic and now Apple offering non DRM music being existing cases in point. Rental would be difficult, but it is a questionable benefit in the case of music.
No reason to suspect it to be otherwise with movies. The DVD DRM has been broken for years. To the extent that it is a trivial matter to duplicate a DVD with freely available tools and a little more time than it takes to watch the movie. Yet DVD rentals are going strong. Especially online where there is a greater choice of titles and no late fees. It must be way quicker to rent a movie than it is to use P2P or bit torrent networks and then once you eventually get the actual movie you are looking for, to burn it onto a DVD. Much less chance of getting caught too I would assume.
DRM is a farce. It reduces the flexibility of the media to be played in the equipment available, so making it less useful. A dubious advantage for anyone.
[ link to this | view in chronology ]
Re: Re: There is one thing..
[ link to this | view in chronology ]
Ignorance is Strength.
Freedom is Slavery.
DRM Enables.
[ link to this | view in chronology ]
Nuts
[ link to this | view in chronology ]
my personal manifesto
I read this site every day and have enjoyed watching the rapidly approaching demise of DRM. I hate DRM. I have railed against it as often as I can, forbidden friends and family whenever possible from using DRMed media, and spent mental energy trying to refine my ideas.
All the arguments for DRM are pathetic. Please tell me how to show more contempt, so that I can do it. I have put my money and time where my mouth is: I just launched an online music (newage) store at http://www.melodyscape.com
These artists aren't crying for DRM. Maybe or maybe not DRM enables some things, but here's what NO DRM enables: me to work with these musicians and get them a few sales they wouldn't get otherwise, and to create friendly relationships with listeners and musicians, instead of the hostile ones that record labels like to create.
As a musician, the correct path right now is to make friends with your fans and trust them to buoy you. This is a bit hard to believe in the current environment where the music industry has trained musicians and listeners to be mortal enemies, but there is a phrase "patron of the arts" which is a praiseworthy role for an individual to undertake, and one that is everyone's birthright as a citizen of an affluent civilization. DRM stands in the way of that.
Each of you knows what you personally need to do if you want to fight it. I wish you all the courage and strength to actually do it.
[ link to this | view in chronology ]
re: In no way, shape or form has any DRM ever hind
Unfortunately, it also hinders casual viral marketing i.e. "check out this song!!!"
Both effects are real--they go hand in hand. In fact the failure to see piracy as marketing is the very core of the industry's behemoth screwup.
[ link to this | view in chronology ]
Ignorance is Strength.
Freedom is Slavery.
DRM Enables.
---
War can enable Peace - See post years of WW2- 1946-1956'ish
Ignorance can sometimes give you Strength - Can't cite an example, but I know it's true :)
Freedom can lead to Slavery - See the Patriot Act for an example
DRM enables - It does, just not primarily for the consumer
[ link to this | view in chronology ]
Re:
[ link to this | view in chronology ]
Imagine a gallon of milk, it costs $4.00. The gallon of milk represents the body of rights a content user has, the right to change formats, the right to mix/match, the right to time shift, etc. Each of these rights is analogous to a pint.
DRM allows the content sellers to stop selling the milk by the gallon and only sell the milk by the pint at $1.50 a pint.
The content sellers claim that that by dividing one big right into four smaller rights that they are creating value and flexibility for the consumer. Hogwash.
They also claims that this al-carte service will save the consumer money. In fact the consumer, under this scenario, would pay $6.00 for the gallon of milk instead of $4.00. Hardly an economic benefit to the consumer.
[ link to this | view in chronology ]
Re:
Of course, this supposition is wrong. Its part of the philosophy though.
[ link to this | view in chronology ]
Re:
Yes DRM is nothing but a product that the industry is trying to force on us by claiming it will add vale to music.
I personally don't like messing with analogies but I just had to chime in.
[ link to this | view in chronology ]
No freedom!
Company X shows off its commercial all over TV (for free, even on non-cable channels). Fans find company X's commercial entertaining, so they upload it to YouTube for anyone to find and view. Rather than accept the increased publicity, company X flips out and demands that YouTube take its commercial down immediately regardless of the fact that the fans did not edit the commercial in any way (i.e. removing the product being advertised or company logo). Company X feels entitled to having complete control over what information flows into our heads despite having just forced it into our faces against our will (when it first aired).
The problem only escalates with this issue of music and DRM. Rather than devise new marketing schemes, companies invest everything they have into instilling control. As a software developer, am I the only one who takes piracy as a compliment? Sure, it means sales are not as high as they could have been (before factoring in the unprecedented amount of advertising that piracy provides), but obviously my creative output was so good that people out there wanted it that badly.
[ link to this | view in chronology ]
So, you want an analogy, do ya?
When you complain, they shrug and say, "No, it enables more things you can legally do with your camera, because we don't have to worry you're going to break the law with it." and when you say that you want it to work everywhere they smile smugly and reply, "Well, we're trying take care of those interoperability issues, but sea world won't pay us the money we want."
THAT is what DRM is. They assume you are going to do something illegal with the product, so they limit you, thus saying "We're pretty sure you're trying to rip us off, all of you including 12 year old boys and 88 year old women, so we're going to beat you to the punch."
[ link to this | view in chronology ]
RE: So, you want an analogy, do ya?
The infamous Joe FTW
[ link to this | view in chronology ]
DRM is just a technology
Some companies use DRM in objectionable ways, but that doesn't mean DRM, as a class of technologies, is irredeemable. "Guns don't kill people, people kill people." And Carlo, just because you've made your argument repeatedly, that doesn't mean you're right, either. How would cable or satellite TV be possible without their version of DRM, conditional access? How would Sirius and XM be in business without their version of DRM?
[ link to this | view in chronology ]
Re: DRM is just a technology
[ link to this | view in chronology ]
[ link to this | view in chronology ]
Re:
Note: other things can spur production, as well.
[ link to this | view in chronology ]
Re:
[ link to this | view in chronology ]
Only if we (as consumers) allow it to!
[ link to this | view in chronology ]
Quoty
Friedrich Nietzsche
[ link to this | view in chronology ]
On the issue of a subscription service as being a "good" use of DRM, wrong. Subscription services can be done by logging in and paying a monthly fee or a unit fee based on the quantity of songs downloaded. There is no reason for DRM.
[ link to this | view in chronology ]
Re: Steve R.'s comment on subscriptions
[ link to this | view in chronology ]
LP, 8-track, cassette, dolby cassette, soundtrack,
myDRM is when having paid for a song, regardless of format- rather through spending my own money, or listening to a commercial from a sponsor who is spending money- I, THE CONSUMER, THEN HAVE DIGITAL WRITES TO THE CONTENT IN ALL ITS FORMATS, PRESENT AND FUTURE, FOR PERSONAL, NON-COMMERCIAL USE...
[ link to this | view in chronology ]