USPTO Increases Scope Of Amazon's 1-Click Patent
from the next,-up,-two-clicks dept
theodp writes "With its claims recently poo-pooed as old and well known and a separate reexam underway, it seemed unlikely that Amazon's 1-Click patent claims would be broadened anytime soon. But Amazon's thrice-rejected continuation application for 'Placing a Purchase Order Via a Communications Network' became U.S. patent no. 7,222,087 last week, adding innovative claims like contacting the recipient of an order via e-mail or a phone call to obtain additional info. How did it get approved? It apparently found its way into the hands of a sympathetic (and impatient) USPTO Examiner who had earlier defended his friends for approving 1-Click in the first place and referred 1-Click naysayers to a letter to the WSJ penned by the ex-Commissioner for Patents. That letter suggested that the failure of BountyQuest, a well-hyped company funded by 1-Click patent holder and Amazon CEO Jeff Bezos, to award an 'official' $10,000 bounty in a 2001 contest for 1-Click prior art was proof of the patent's novelty."
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What next..
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So What?
What a bunch of BS.
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Re: So What?
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America Only?
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This is ludicrous
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This is a joke.
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reform
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Re: reform
Now, why would they need to hire that many people a year? Horrible employee retention? No wonder patents get irresponsibily approved.
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one-click
Now iTunes is truly one click purchasing.
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I just patented taking a dump!
Next I am patenting taking a look in the toilet after your done.
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The Law anyone?
Bezos offered and advertised the offer to pay anyone $10,000 for "prior art" on the Amazon 1-Click process. Years later, neither the general public nor a slew of paid attorneys have been able to find evidence of a web site using this process improvement.
He was the first to implement it and the first to submit it to the patent office. That was a pretty tough thing to do back when innovation was just busting out all over the Internet landscape.
Back then, I loved the uniquely Amazon 1-click shopping experience and today, I love the fact that I am enjoying the same experience on a whole bunch of other great websites.
As much as I love the convenience, I gotta hand it to Bezos. Great idea! As such, he is governed by the ruling of the patent office and more importantly; the rules of a free market economy.
We will all enjoy the invention - obvious or not. The fact that Bezos was first to react gives him the right to license his invention or even sue for damages in cases of infringement.
Economics will guide Amazon to wield this patent in a fashion that supports the growth of the consumer driven market. It's simple math - Amazon would make more money licensing the patent than sitting on it and using it as a competitive advantage. That means that Amazon will set a low licensing fee so that many web sites can afford it.
No matter what happens, in 20 years the patent protection expires and life goes on...
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Re: The Law anyone?
Bezos offered and advertised the offer to pay anyone $10,000 for "prior art" on the Amazon 1-Click process. Years later, neither the general public nor a slew of paid attorneys have been able to find evidence of a web site using this process improvement.
Actually, this is false. Prior art was recently sumbitted, and the USPTO is reviewing the patent.
He was the first to implement it and the first to submit it to the patent office. That was a pretty tough thing to do back when innovation was just busting out all over the Internet landscape.
Huh? Doing something as obvious as making checkout more efficient was difficult to do? How so?
Back then, I loved the uniquely Amazon 1-click shopping experience and today, I love the fact that I am enjoying the same experience on a whole bunch of other great websites.
What does that have to do with the patent?
As much as I love the convenience, I gotta hand it to Bezos. Great idea! As such, he is governed by the ruling of the patent office and more importantly; the rules of a free market economy.
The free market economy wouldn't allow for a government-granted monopoly.
Economics will guide Amazon to wield this patent in a fashion that supports the growth of the consumer driven market. It's simple math - Amazon would make more money licensing the patent than sitting on it and using it as a competitive advantage. That means that Amazon will set a low licensing fee so that many web sites can afford it.
You know what would be even better? If other sites simply implemented it themselves without having to pay anything -- knowing that it's an obvious idea that simply makes sense.
No matter what happens, in 20 years the patent protection expires and life goes on...
And during those 20 years, think of how much money is wasted in licensing this patent that could have gone towards investing in innovation.
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Why wasn't bounty collected?
I'm not defending Bezos...exactly. It *seems* like an obvious idea and certainly not worthy of government enforced patent protection (I actually question if anything is worthy of this, but that's a different topic). However, I *am* curious as to why there's no prior art for something so allegedly obvious.
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Free Market???????
"
How can one say together "free market"and "patent"without a negation somewhere in the sentence?
Free market means you let market forces act.
Patent means precisely that government is preventing the market to do how it pleases, telling everyone ÿou're not free, if you want to do ~, you've got to first have permission from this or that man".
That's the absolute antithesis of free market.
By the way, even the founding fathers when they first created the patent system were saying that it was a very bad system but that they didn't find anything else that would not dissuade people from inventing and that would be manageable.
Do you really think that Amazon would never had done the one-click on its site if it could not get a monopoly on this? Get real.
And if it would have done it anyway, then it means this patent, while having all the anti-market drawbacks of each and every existing patent, does not uphold the role of a patent in the first place.
The role of a patent as initially created is to have people stop saying "Ï've got that great idea, but I won't bother showing it to the world, someone with deeper pockets than me would come, do the same thing and crush me".
For this, and only this reason, was this EXCEPTION to free market tolerated.
And even assuming IMPLEMENTING the one click was difficult (and it's definitely not, nor was it ever), well then it wouldn't justify a patent, it would just justify that noone could use your copyrighted CODE that implements the complex solution to a simple problem.
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Everything has to have a "first" implementation.
Not only does something have to be the first implementation of its kind, but it *also* has to be something that wouldn't be obvious to someone versed in the art of software development in the context (in this case) of web purchasing.
Even if Amazon did it first, that doesn't validate the patent unless it also passes on obviousness grounds (something many people well-versed in the art of programming have strongly questioned).
The former is easier for the USPTO (or BountyQuest) to document. The latter requires expertise in many cases to understand the obvious nature, something the USPTO is very unlikely to possess.
The fact that so-called "software patents" seem to patent a general process and not a specific implementation (a way in which it differs from most other patents) makes it that much more destructive when granted incorrectly.
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