When Even Pop Boy Bands Don't Need Record Labels...
from the ...-the-record-labels-are-in-trouble dept
We've been pointing out why record labels should still have a place in the modern music landscape, if they're willing to change their business models to meet with the new marketplace reality. However, if they keep doing stupid stuff, they're not going to get very far. Reader SteveD writes in to point out that, McFly, a popular British pop boy band -- the type of band that you would think is one of the few that still fits into the sweet spot of the major label marketing machine -- has ditched their label and is considering "pulling a Radiohead" in letting their fans set the price. I'd encourage them to pull a Reznor instead, as the Nine Inch Nails experiments are much more well thought out in terms of the business model.Either way, the key sentence in the article explaining why the band split from the label:
The band felt that their old label wasn't embracing those changes and are keen to experiment with new ways of getting music to fans. Tom said: "There's not a set way of doing things anymore. Now, especially with stuff like downloads, or giving music away, there's so many options for what you can do."If that's not an indication of a record label shooting itself in the foot, it's hard to see what is. This is the type of band that could use a big label's help in distributing the music in the most effective manner, and the label is refusing to help. No wonder the record labels are struggling. In this case, by the way, the label was Island, a subsidiary of Universal Music, which has been one of the most proudly thick headed labels in trying to understand the new digital landscape.
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Filed Under: boy bands, business models, mcfly, music, pop, record labels
Companies: universal music
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Can someone please just nuke my entire fucking country down to the bedrock and put us out of our misery?
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Lol
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In other words, the marketing "experts" were telling these guys to make records and move in directions that even they felt were wrong for their audience.
This is one of the ongoing problems with the music industry - the people in charge of selling the albums are obsessed with demographics and putting things into tiny boxes to make them "saleable". They're obsessed with making marketable "singles" rather than real music and targetting the perceived lowest common denominator rather than allowing artistic freedom.
The problem is that at some point, both the artists and the audience get bored and look elsewhere. McFly aren't the worst boy band in the world (at least they were apparantly a band before getting signed to a label, rather than being manufactured by the label from a group of karaoke winners). But when even bands firmly targetted at the teen/pop audience are feeling constrained and let down by the major labels, something is seriously wrong.
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I guarantee, Universal makes it hard for them to get anywhere
There's always Much music.
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Re: I guarantee, Universal makes it hard for them to get anywhere
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Majors are slow and useless
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Their own problem
JJ
http://www.Ultimate-Anonymity.com
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Hopefully this kills the boy bands
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