New Advertising Strategy For Newspapers? They Make Great Umbrellas
from the well,-there's-that... dept
Justin Zak sends in a photo he took of what's apparently the Austin American Statesman's latest attempt to convince people that a hardcopy newspaper has more value than an online newspaper:![](http://farm3.static.flickr.com/2612/3983472098_a2220289fc.jpg)
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Filed Under: ad strategy, newspapers, umbrella
Companies: austin american statesman
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well....
i think i'll stick with online news. i don't even have to go outside then.
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Re: well....
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re: the cigarette spam
There's another use for newspapers, I suppose!
(in case it gets removed, there was a spam comment about cheap cigarettes. Hmm... contextual spamming?)
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Spam....
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and, ya know, news papers do make functional temporary umbrellas if, you know, you get caught out in the rain... with a news paper... that you don't mind losing the outer pages of...
*thinks*
ya know, a cheap umbrella costs less than four times as much as a Saturday paper?
oh well, at least it's creative :D
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Other uses for newspapers
Of course, this is just an assertion (I've never tried it). And who am I to say what a guinea pig really likes ?
if I find an authoritive source, I'll come back here and quote it.
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Other uses for newspapers.
Eitherway, online news wins every time for me.
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Drought...
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Then I quit fishing
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Re: Then I quit fishing
ROFLOL
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My wifey was just at the Austin City Limits festival, trudging thru 8" deep mud, and brought me back a Keep Austin Weird coffee cup.
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I can see why
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Re:
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"Merry Christmas.
(We like to be the first to report the news.)"
Uh-huh. Yeah. That makes perfect sense. Also, response time is totally why people are going to choose paper over digital...
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we are currently in a ridiculous drought so my take is that it is a joke .. hasn't rained here in a long time
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...
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Top 50 authors
Media only:
For a free copy for your review please email me
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