Roca Labs Quickly Agrees To (Temporarily) Stop Questionable Marketing Claims & Drop Gag Clause

from the that-was-quick dept

So that didn't take long at all. Following the FTC officially taking Roca Labs to court over its deceptive marketing practices and its ridiculous gag clause barring anyone from complaining about Roca Labs, the company has already agreed to a temporary restraining order, saying that it will stop both things for now. Normally, if you have even half a case, you'd fight the temporary restraining order, but here it took basically a day for Roca Labs to say, "Okay, we'll stop all that stuff." That doesn't mean the company won't fight back going forward, but it certainly suggests that the company may realize how much trouble it's in.
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Filed Under: don juravin, false advertising, ftc, gag clause, temporary restraining order, tro
Companies: roca labs


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  • identicon
    Dr Evil, 26 Sep 2015 @ 4:20am

    gag clause

    Roca Labs products - gag reflex..er gag clause.. I saw what you did there

    link to this | view in chronology ]

  • identicon
    Klaus, 26 Sep 2015 @ 4:27am

    Good for them...

    I'm glad that at last a regulatory body is bringing it's authority to bear against a despicable company that sells overpriced and largely useless crap to desperate people. False advertising indeed.

    Next, anti-aging products...?

    link to this | view in chronology ]

  • identicon
    Anonymous Coward, 26 Sep 2015 @ 6:58am

    I suppose the offer to give FTC employees a discount wasn't very convincing.

    link to this | view in chronology ]

  • identicon
    Mark Wing, 26 Sep 2015 @ 2:40pm

    *Consumer protection results not typical.

    link to this | view in chronology ]

  • identicon
    Anonymous Coward, 27 Sep 2015 @ 12:10pm

    what needs to be realised is that the FTC doesn't now drop the case, just because of these 2 changes. it needs to continue for the simple reason that ROCA will temporarily stop it's very questionable behavior, let things cool down then start up again!

    link to this | view in chronology ]

  • identicon
    Anonymous Coward, 27 Sep 2015 @ 8:44pm

    Oh, boy. Whatever's not going to like this at all.

    link to this | view in chronology ]


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