French Pirates Are Increasingly Buying Through Legal Options
from the c'est-la-vie dept
Do you guys remember Hadopi? This French version of a law designed to kick copyright infringers off of the internet essentially ended in 2016, after all kinds of reports showed the program to be an inefficient, unreasonably harsh failure that actually resulted in more infringement rather than less. Well, this travesty probably seems altogether silly here in 2018, given that Hadopi largely targeted filesharing infringement, while the majority of "piracy" these days takes the form of streaming content online rather than downloading it. Those enforcing Hadopi have no real way to track that kind of "piracy", making the whole thing useless.
But the French government appears to want to see if it can repeat its mistakes all over again, with reports that it will institute a streaming site blacklist, which will be every bit as effective as Hadopi. Making all of this especially odd is that it comes at a time when so-called pirates in France are increasingly turning to legal offerings and spending gobs of money on them.
A new report published by consultancy firm EY reveals that the number of French pirates has dropped by 8%, from 11.6 million in 2016, to 10.6 million last year. The remaining pirates also downloaded and streamed less infringing content than the year before, with consumption dipping 4%.
In fact, it appears that pirates are increasingly “going legal.” This doesn’t mean that they have quit their copyright infringing habits completely, but they are more likely to pay for access too. In the span of a year, the number of pirates without a video on demand subscription dropped by nearly 30%. The result is that more than half of all pirates also pay for a legal movie streaming service now.
The reasons why someone might simultaneously pirate content and pay for it through legit services have been covered here many times in the past. It ends up coming down to some combination of content-availability, not wanting to work through the silos content-providers have erected around what customers want, and reasonable pricing models for that content. What data like this ultimately shows is that so-called pirates are perfectly willing to pay for content if its offered to them in a convenient and reasonable way with few mental transactions needed. You know, how all of commerce works.
And, yet, for some reason the French government has decided to try to censor streaming sites -- which it is guaranteed to do badly -- in the face of this optimistic data. Instead, it should be working with content producers and streaming providers alike to make that content as widely available as possible.
“Netflix has managed to reel in pirate consumers who weren’t signed up with a legal service before. In 2017, there were 20% more pirate consumers paying for a Netflix subscription than the year before,” EY’s report states.
This suggests that the main goal of movie studios and other content providers is to make sure that their work is widely available on legal streaming platforms. Ideally, without any delays and at a reasonable price.
Giving the customer what they want, how they want it, at reasonable prices. What a completely novel and hard to grasp idea.
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Filed Under: copyright, france, hadopi, infringement, legal options, piracy
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Oh, that’s not gonna please the anti-corporations-yet-also-anti-piracy contingent here.
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Praise for Netflix
I'd like to think it is because they prefer torrents - but I guess it's because Netflix isn't doing things the way they would do it? (I don't expect an explanation however.)
Once again, a golden opportunity for AC to start their own Streaming/News/Search Service and put Netflix/TD/Google to shame.
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Won't anyone think of the poor middlemen negotiators who would be out of work if these corporations had to actually compete?
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I will say I would take personal satisfaction in knowing that none of my money was ending up in their avaricious hands due to their reprehensible and morally bankrupt methods.
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Do their ships even have Internet access?
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Anyway, I prefer to have the option to keep a local, unencrypted copy of the movies and shows that I watch. If Netflix offered that option I wouldn't need torrents. I'm not just being stubborn on my principles either, this is a matter of practicality.
I live in an area that suffers constant power outages. When the power is on, my budget Internet subscription can only deliver content at ~500KBps. Streaming isn't always the best option for me. Even when it comes to watching YouTube, I usually just youtube-dl the URL and play it in mpv so that I don't have to keep pausing the video to let the rest of it buffer, and so that I can more freely rewind and fast forward through it.
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The problem is this involuntary discounting is destroying the revenue of content creators. The public suffers through inferior content, but doesn't know what it's missing, so they think they're getting a great deal.
Look for YouTube to become the dominant content platform, even for books that are now more profitable to display on a video by filming the pages than to publish. YouTube pays 68 percent of the revenue to creators, the pirates can't steal ads, and alternative platforms are in Siberia for most people. Problem solved on that end.
You get what you pay for. If you want Netflix to be the new Westinghouse that's great. If you want 500 shows on 40 different streaming services all with the same "cutting edge" features, that's great too. If you want useful advice, or unique work, break out your checkbook.
That book on how to make 100 percent a year in the stock market? No reason to publish. The one on how to save money? Gone. Petcare? Gone. Replaced by marketing copy posing as books that are half the time designed to be pirated to promote seminars at "whale" prices.
It didn't have to be this way, but the anti-copyright brigade has clearly won this battle. Smart content producers will simply adapt but mostly through a patronage model that duplicates what we had in the Eighteenth Century in Europe. Want that great book? One copy is for sale, $150,000, because the second it's released there won't be any revenue.
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Don't like it? Don't watch or read it, but don't steal it. The Xerox machine and VCR did not abolish copyright law, and neither should the internet.
The only legitimate point the pro-piracy people make is that Big Media fears independent distribution, but stop acting like indies don't suffere. The loss of $4,000 in sales is nothing to them, but it's enough to starve an indie, which actually HELPS Big Media stay in power.
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The audience is the one who deamnds the gatekeepers. Een websites that practice censorship extend that censorship to marketing, which cuts off revenue for creators who would otherwise be able to compete on the open market.
Why do we still care who has record and publishing deals when it's easier to eliminate the middlemen? The public wants its credentialism.
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Wrong, their end game is to restore their control over what gets published, so that they can select the few artists who who will be published, so that they can control the market and maximize their income. If they succeed, very few if any independents will be able to make a living, as opposed to the very much larger number that do so today.
By the way, I do not steal content, but rather obtain only that which people willingly give away for free, most of whom have been doing so for years, as that are passionate about their content, and want to share that passion.
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You essentially want content producers to give away the store on spec, on some vague promise of payment down the road (for delivery of quality NOW, for FREE), but all that happens is the work continues to be pirated, or it's co-opted by the big corporations the anti-copyright people claim to dislike, yet whose policies help.
What you wind up with is hard-sell marketing, bogus free content that is actually marketing content in disguise, nad whales funding everything.
Pssst: here are four stock picks to "prove myself." Then when they go up, okay there's he proof. Want more winning stock picks? That'll be $100,000. Don't want to pay? Fine. Go lose your money. Now I wait for the inevitable market downturn, then tell people "you get what you pay for," and the desperate whales send millions to the con artists while the public thinks it's getting good free information.
This has already played out many times online and with horrendous results. The old system works fine. People are against copyright protection because people are freeloading thieves with an entitlement complex.
Ask songwriters about how well they're doing. One guy had a music video with 178 million views that made him all of $5,000 for a number one song. Why doyou think Patreon took off? Loosening copyright protection results in a patronage model for those who aren't able to stomach being con artists.
Lawyers don't mind goving out content because it's sponsored by their law practice, which can't be pirated. Musicians can make money touring but some might rather not be on the road all the time, and all the other creative people involved in production wind up left out.
the term is "cheap culture." That which costs little or nothing to produce, like YouTube videos, or that which is subsidized by income for which the free content is marketing, dominates.
Let's apply the same thing to law. I want six hours of free legal work from an attorney, and if I like it, I'll pay, IF it's not too expensive.
People are so quick to give away the hard work and money of others it's amazing.
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You essentially want content producers to give away the store on spec, on some vague promise of payment down the road (for delivery of quality NOW, for FREE), but all that happens is the work continues to be pirated, or it's co-
opted by the big corporations the anti-copyright people claim to dislike, yet whose policies help.
What you wind up with is hard-sell marketing, bogus free content that is actually marketing content in disguise, nad whales funding everything.
Pssst: here are four stock picks to "prove myself." Then when they go up, okay there's he proof. Want more winning stock picks? That'll be $100,000. Don't want to pay? Fine. Go lose your money. Now I wait for the inevitable market downturn, then tell people "you get what you pay for," and the desperate whales send millions to the con artists while the public thinks it's getting good free information.
This has already played out many times online and with horrendous results. The old system works fine. People are against copyright protection because people are freeloading thieves with an entitlement complex.
Ask songwriters about how well they're doing. One guy had a music video with 178 million views that made him all of $5,000 for a number one song. Why doyou think Patreon took off? Loosening copyright protection results in a patronage model for those who aren't able to stomach being con artists.
Lawyers don't mind goving out content because it's sponsored by their law practice, which can't be pirated. Musicians can make money touring but some might rather not be on the road all the time, and all the other creative people involved in production wind up left out.
the term is "cheap culture." That which costs little or nothing to produce, like YouTube videos, or that which is subsidized by income for which the free content is marketing, dominates.
Let's apply the same thing to law. I want six hours of free legal work from an attorney, and if I like it, I'll pay, IF it's not too expensive.
People are so quick to give away the hard work and money of others it's amazing.
Srong copyright protection is what funds people with small audiences. If someone else wants to work for free or do stuff as a HO(BBY that used to be a profession (one that generated a lot of jobs and tax revenues), that's fine, but something has to pay their bills, so it's subsidized content.
Either you'll get the work of amateurs (like today's music), or disguised marketing copy to lure people in to pay ridiculously high prices for premium content (some will). Like I said, welcome back to the patronage model, with a side order of marketing scams designed as free content.
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The question is how long did it take him to write that song, as because if it was a few hours spread over a week, that is pretty good pay. Indeed making that point makes it seem that you are one of those people who thing that a few hours work entitles them and their descendent's to the fifth generation a handsome income.
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Let's cap all legal, accounting, and medical services at say $25 an hour, a "good rate of pay." If they complain, tell them the world has changed and if they can't adapt, too bad. This is de facto price fixing under threat of having the work stolen.
It's naïve to think the artists won't adapt to this by first withholding the content and then figuring out how to get paid in ways that will restrict access only to the wealthy. This is already happening with financial advice and other areas in the self-help genre where an author used to be able to make very good money selling to the masses.
Once upon a time if someone had a useful idea for the masses, they could price the book at $25 a copy ad make very good money while the masses get access. now the masses just steal the work so the work is kept from them, "free" books that are marketing copy take their place, and those "books" just market seminars that cost $5,000 a weekend instead. Doesn't matter if only five or ten people pay the whale price, because there's a lot more money in marketing to them.
If you don't cut off the pirates on the internet, the artists will cut them off at the source because it simply won't be worth it to produce for the masses. That leads to a patronage model and the low-quality content that is flooding the internet.
Like I said, the only exception to this rule is YouTube, and that's why smart creators are getting rich there. Some do it with IG and Snapchat as well. If you want a marketplace full of viral videos shot on cellphones, congratulations, you have your anti-copyright utopia.
The best works -- the GREAT works -- like the '80s music even today's kids say was incredible (because musicians actually got paid and that money funded the unprofitable talented artists with limited markets), are simply never produced, and the public doesn't know what it's missing.
You're asking professionals to do their job as a hobby or accept wage fixing by force of threat of piracy. Let's apply this to lawyers by capping their hourly rate at a "good rate of pay."
BTW, the songs that don't hit number one make almost nothing now. Not a "good rate of pay" (or good tax revenue) for those who used to be able to pay their bills as indies.
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Let's cap all legal, accounting, and medical services at say $25 an hour, a "good rate of pay." If they complain, tell them the world has changed and if they can't adapt, too bad. This is de facto price fixing under threat of having the work stolen.
It's naïve to think the artists won't adapt to this by first withholding the content and then figuring out how to get paid in ways that will restrict access only to the wealthy. This is already happening with financial advice and other areas in the self-help genre where an author used to be able to make very good money selling to the masses.
Once upon a time if someone had a useful idea for the masses, they could price the book at $25 a copy ad make very good money while the masses get access. now the masses just steal the work so the work is kept from them, "free" books that are marketing copy take their place, and those "books" just market seminars that cost $5,000 a weekend instead. Doesn't matter if only five or ten people pay the whale price, because there's a lot more money in marketing to them.
If you don't cut off the pirates on the internet, the artists will cut them off at the source because it simply won't be worth it to produce for the masses. That leads to a patronage model and the low-quality content that is flooding the internet.
Like I said, the only exception to this rule is YouTube, and that's why smart creators are getting rich there. Some do it with IG and Snapchat as well. If you want a marketplace full of viral videos shot on cellphones, congratulations, you have your anti-copyright utopia.
The best works -- the GREAT works -- like the '80s music even today's kids say was incredible (because musicians actually got paid and that money funded the unprofitable talented artists with limited markets), are simply never produced, and the public doesn't know what it's missing.
You're asking professionals to do their job as a hobby or accept wage fixing by force of threat of piracy. Let's apply this to lawyers by capping their hourly rate at a "good rate of pay."
BTW, the songs that don't hit number one make almost nothing now. Not a "good rate of pay" (or good tax revenue) for those who used to be able to pay their bills as indies.
Slanted language is "bullshit" in academic debate scoring.
You done whining about having your points refuted or do you need to sling a few more insults?
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Let the MLARKET decide if someone really needs an expensive attorney...this discussion reminds me of the cabbie who told me it was stupid to complain about the internet ten years ago, who is now protesting Lyft and Uber.
People who defend a system that destroys others have no right to complain when that system comes for them. NFL owners should realize their franchises are going to be worthless once the IFL (Internet Football League) gets going.
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Meanwhile, the sharing is caring brigade are raking it in because they engage with their fans instead of treating them as potential thieves intent on robbing them of pay-per-play revenue.
Learn something, know something. Or languish in obscurity — your choice.
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John Smith just hates it when due process is enforced.
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