Disney loses a court fight

from the Who-really-cares dept

Disney lost a court-battle to use the Go.com logo. Goto.com claims it infringes on their trademarks logo. I'll admit it looks similar, but come on folks, who gives a crap? Goto.com is simply trying to milk some money from the big, bad corporate bully, as far as I'm concerned.
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  • identicon
    Brick, 15 Nov 1999 @ 10:02am

    Less confusion = more profit

    It is extremely important that potential customers are not confused by logos that are similar. If GoTo spends a few million on marketing and flashing their logo in front of consumers, then they expect to reap the benefits. If Disney gets half of the "familiarity" benefits without spending any money, harm has been done.

    link to this | view in chronology ]

    • identicon
      Dan Miller, 15 Nov 1999 @ 10:07am

      Re: Less confusion = more profit

      My issue is that the logos aren't close enough to each other to cause confusion. Disney is spending a crap-load of money to market the logo (every friggin ABC show has it), and if anything Goto.com is going to benefit from any confusion that may exist.

      link to this | view in chronology ]

  • identicon
    Aleks Delongue, 15 Nov 1999 @ 6:55pm

    Domain silliness

    Why are they talking about adding new top-level domains when something even vaguely similar is considered a trademark infringement? Yes, go and goto are similar, but if you can't have similar domain names we're going to run out a lot faster than we already are.

    link to this | view in chronology ]


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