Comcast & The Cable Industry Greets The New Year With A Flurry Of Price Increases

from the we-don't-have-to-compete,-we're-the-cable-and-broadband-industry dept

What do you do when you're faced by an existential, evolutionary shift that threatens your entire, overly-comfortable industry? Why you raise rates, of course! Comcast is one of six cable providers who have informed customers that they've raised the rates for the new year, despite the record-setting shift toward cord cutting during 2017. Everything Comcast offers is seeing price hikes of some kind, ranging from increases in the company's traditional channel bundles, a price increase for Comcast's standalone streaming platform, and even the fee charged for renting a modem (which is now $11 per month).

Comcast's even jacking up the obnoxious fees it's currently facing several lawsuits over. That includes the "Broadcast TV fee," which is simply a part of the cost of doing business (paying for content) buried below the line, letting Comcast advertise one rate -- then sock consumers with another price entirely once the bill comes due. That fee, which Comcast has insisted is just its way of "being transparent," was just $1.50 when introduced in 2013 -- and will be bumped to $8 per month in the new year:

With cord cutting setting records, why doesn't Comcast feel the need to actually adapt to changing markets? It doesn't have to. The company is securing a bigger monopoly over broadband in a growing number of markets thanks to telcos that no longer think it's worth it to upgrade aging DSL lines.

That means there are more markets than ever where if you want a decent broadband connection that meets the FCC's 25 Mbps definition of broadband, Comcast is your only option. As a result, Comcast knows that it can simply jack up the cost of broadband as well to counter any TV revenue losses without being punished by the pesky nuisance of competition. This, of course, includes Comcast's implementation of arbitrary and unnecessary usage caps and overage fees, which have proven a handy weapon in hamstringing streaming alternatives. It doesn't take an economics degree to know that when you're the only provider in a market for a product that many feel is a necessity, that prices will rise quickly.

Publicly, Comcast and other cable providers will lay the blame squarely at the feet of broadcasters, who consistently demand higher and higher rates for the same product. But that ignores the fact that Comcast is a broadcaster (NBC Universal, several regional sports networks), and is jacking up pricing on numerous services, hardware rental costs, and other products that have nothing to do with the cost of programming.

Granted, with the Trump administration laying the groundwork for gutting federal and state oversight of an already quite dysfunctional and broken cable and broadband market, you can expect a lot more where this came from over the next few years.

Filed Under: cable, competition, fcc, fees, internet access, price hikes
Companies: comcast

Through Price Hikes And Annoyance, AT&T Still Waging War On Unlimited Data Users

from the competition-means-higher-prices! dept

Back in 2011 AT&T and Verizon killed off their unlimited wireless data plans, instead replacing them with usage caps and steep (up to $15 per gigabyte) over fees. And while these companies grandfathered the existing unlimited data users at the time, they've spent the lion's share of the last six years waging a not-so-subtle war on these users in an attempt to get them to switch to metered plans. This ranged from AT&T's decision to block Facetime completely for users on unlimited plans, to covertly throttling these users only after a few gigabytes of usage, then lying about it. Repeatedly.

Of course AT&T has also used vanilla rate hikes on these unlimited data plans to drive users to metered options.

In late 2015, AT&T announced a price hike for its grandfathered unlimited data users by $5 per month. Last week, AT&T confirmed it had tacked on yet another $5 increase. AT&T informed these users that they are still free to keep their unlimited data plan, but AT&T really hopes that you don't:

"If you have a legacy unlimited data plan, you can keep it; however, beginning in March 2017, it will increase by $5 per month," AT&T said. The unlimited data price had been $30 a month for seven years, until AT&T raised it to $35 in February 2016. The price increase this year will bring it up to $40. That amount is just for data: Including voice and texting, the smartphone plans cost around $90 a month."

Reports have indicated this attempt by Verizon and AT&T to annoy, cajole, and hammer grandfathered unlimited data users so they leave these plans has been hugely effective. Both companies have desperately tried to convince the public that they don't really want unlimited data anyway, with Verizon going so far last year as to hire an expert to pen a blog post claiming that the consumer desire for unlimited data was just a "gut feeling," and that it was simply technically impossible to offer simpler, easier unlimited data plans.

Even with limited spectrum, the rise of small cells, WiFi offloading, and more robust networks and intelligent network management tools means unlimited data certainly is technically possible. T-Mobile (even though its plans may technically violate net neutrality by throttling all video by default) has thrived thanks to its unlimited data plans. In fact, they've made consumer annoyance at AT&T and Verizon pricing the cornerstone of many of their media campaigns:Unsurprisingly, both AT&T and Verizon have been losing customers hand over foot to T-Mobile. It's telling (both about these companies and the overall quality of real competition in the space) that their reaction to this competitive threat is to raise rates, whether that's AT&T's price hikes for unlimited data, or Verizon's recent decision to jack up a number of service fees. Yes, AT&T and Verizon could offer unlimited data. It's just far more profitable to have your customers so terrified of going over their monthly allotments, that they sign up for fat, pricey data plans they probably don't need in the first place.

Update: Like clockwork, AT&T has followed Verizon and will also be bumping its activation and device upgrade fee as well. Competition!

Filed Under: broadband, grandfathered, price hikes, unlimited
Companies: at&t

What Cord Cutting? Cable Sector Hiked TV Prices 40% In Last Five Years

from the blind-deaf-and-dumb dept

We've noted time and time again that the cable and broadcast industry could compete with cord cutting by lowering prices, it just chooses not to. Even with last quarter seeing the biggest quarterly defection by paying subscribers ever recorded, time and time again you'll see sector sycophants proclaim that cord cutting either doesn't exist, or has been violently over-hyped and isn't worth taking seriously. In fact, most sector executives still believe that the shift away from traditional cable will magically end once Millennials start procreating (protip: it won't).

As such, they've continued to raise cable TV rates at an absurd rate in the belief that they can keep milking the legacy cable TV cash cow in perpetuity. And while broadcasters certainly take the lion's share of the blame for raising the cost of programming, you'd be hard pressed to find a cable TV provider that isn't making things worse by also saddling consumers with misleading fees for nothing and soaring cable box, modem, and other hardware rental costs.

The end result is users paying 40% more for cable TV than they did just five years ago. In fact the average cable bill is now $103.10 per month, an increase of 4% in the past year. And while the cable sector is quick to proclaim that this just reflects the "increased value" of cable TV, the reality is that most cable ops are trimming back overall channels to try and offset the bloated, soaring cost of sports programming.

While it remains true that the vast majority still subscribe to cable TV and cord cutting is a slow trickling phenomenon, last quarter saw 800,000 pay TV customers leave for cheaper pastures. And things are actually a little worse than that when you remember that cable TV subscriber totals aren't scaling with a rebounded housing market. In other words, millions of people are not reconnecting cable after they move:

"About 82% of households that use a TV currently subscribe to a pay-TV service. This is down from where it was five years ago, and similar to the penetration level eleven years ago," said Bruce Leichtman, president and principal analyst for Leichtman Research Group, Inc. "The rates of those exiting the category, or intending to leave, are actually similar to recent years. The decline in penetration is also due to a lack of those who are coming into the category, and the industry not keeping pace with movers and related rental housing growth."

A different study this week predicted that TV providers could lose nearly $1 billion in revenue as another 800,000 customers cut the cord over the next 12 months:

The study, which is based on an online survey of 1,119 U.S. customers, estimates that pay-TV providers lose about $1,248 per cord-cutter annually. That’s because the average cord-cutter saves $104 a month—about 56% of their bill--from dropping cable TV...“The consumer is discovering they don’t need the mean, evil cable company to get the content that they want, and they can get it for a better deal,” said Steve Beck, managing partner at cg42. A $1 billion loss of revenue is small for the entire pay TV industry, but it is a warning sign.

And it's a warning sign that's going to continue to be ignored by the cable and broadcasting industry. It's abundantly clear that beyond lip service to "innovation," the cable sector doesn't plan to do the one thing that would stop cord cutting dead in its tracks: lower rates. Instead, knowing full well they hold a monopoly over the broadband last mile, they've decided to raise rates on broadband via usage caps and overage fees. Should customers continue to cut the cord, skyrocketing broadband usage surcharges will simply let them grab their expected pound of flesh in a different way.

Filed Under: cable, cord cutting, price hikes

AT&T, DirecTV Deliver 'Merger Synergies' By Raising Rates In Perfect Unison

from the synergistic-efficiencies dept

You'll recall that when AT&T was trying to justify its $69 billion acquisition of DirecTV, it rolled out all the usual claims about how the deal would have immeasurable benefits for consumers. Sure, the deal would technically eliminate jobs and a pay TV competitor from an already competitively-stunted market, but just think of the potential synergies! And as the two companies begin to fuse operationally, these amazing synergies have started to materialize -- in the form of new rate hikes imposed by both companies on exactly the same day.

Claiming the hikes are due to an "improved experience" for consumers, AT&T has notified its U-Verse TV subscribers that they can expect $2-$4 price hikes on all the company's TV packages, $2 price hikes on the company's voice services, as well as a notable bump in most of the company's sneaky, below-the-line fees -- used to jack up the advertised cost of service post-sale. That includes a bump in AT&T's "Regulatory Video Cost Recovery Charge" (which isn't government mandated and is entirely misleading) and its "Broadcast TV Surcharge" (which is just part of the overall cost of programming buried below the line).

DirecTV is simultaneously informing all customers of their own rate hikes on January 28, including a $2 to $8 bump in most TV packages. Users also get to enjoy a bump in DirecTV's monthly "TV fee," amusingly explained as such on the AT&T website:

"As technology becomes more advanced, monthly fees for receivers and Genie Minis allow us to provide the latest equipment with minimal upfront cost to the customer. The upgrade fees allow us to keep our monthly fees low. Many leased items require an upfront payment as well as monthly fees. Similar to leasing a car, a customer pays an amount upfront, and that amount allows the customer and the company to keep the monthly fee low."

Yeah, that's a company increasing a fee it claims exists to protect consumers from higher fees.

Note, of course, that AT&T repeatedly stated pre-merger how the merger with DirecTV would give them greater leverage with broadcasters than ever before, allowing them to negotiate lower rates for programming. Unmentioned, of course, was that those dramatic price reductions would be pocketed and not passed on to consumers. Amusingly, the only place the two companies are lowering rates is the cost of HBO, which they've had to drop from $19 to $15 thanks entirely to competition from HBO's standalone streaming video service, HBO Now. Hopefully there's more price disruption from where that came from.

AT&T was fortunate in that consumer ire toward Comcast's own bad deal allowed the AT&T DirecTV deal to fly under the radar. And since the FCC saw fit to approve the deal with largely meaningless conditions, the mega-merger (which the FCC claims somehow served the public interest) doesn't appear to provide any real benefits to consumers at all. And to think, we haven't even gotten to the point where AT&T begins to fire tens of thousands of employees to synergistically improve operational efficiencies!

Filed Under: broadband, cable, merger, price hikes, synergies, tv
Companies: at&t, directv