Phorm Edits Negative History Right Out Of Wikipedia
from the and-gets-called-on-it dept
Phorm, the controversial "former" adware company that is aggressively defending its new ads-based-on-your-clickstream program, despite some serious questions about its legality apparently became a little "overzealous" in its defense, editing its own Wikipedia page to erase many of the negative stories about the company. Of course, doing that backfired pretty quickly, as the company got called out on it (and the edits got reverted). While first suggesting that it was merely trying to correct "inaccuracies" (such as questions over its legality?), the company admitted it was a bit too aggressive, and was unfamiliar with the rule that you're not supposed to edit your own Wikipedia entry.Filed Under: clickstream tracking, controversy, wikipedia
Companies: phorm, wikipedia
