Mike doesn't actually approve or disapprove of what the school did. He was just saying after the fact that Dodge could have used this as an opportunity to build its brand.
It's the same story though: Don't worry about piracy, embrace it. Don't worry about copyright violations, embrace them. In the end, it is saying "those who steal from you or misuse your products aren't bad, you are bad because you were too stupid to give it away for free already".
There is no bridge to build here, just people too lazy to come up with their own logo.
Ironic, perhaps, but that agency just subbed the work out to a third party design firm, who screwed them. Honestly, unless you work in the world of fonts, would you really know one from the other?
It's sort of hard to not notice a company logo that is on about 1 out of 20 cars sold.
You may think they are, but they are my own free opinions, bound to nobody.
You think I am a troll because I don't agree with Mike.
Oh well.
It's okay, that is your opinion, as wrong as it is. You see, when you can't get that right, how can I take anything else you say seriously? After all, that is the one thing I am absolutely sure of I don't have overlords, bosses, or people telling me what to post, nor am I posting it out of some sort of friendship with people in the music industry or anything like that. Heck, I listen to talk radio.
But hey, you can keep making the same mistake over and over again, and let that mistake limit your thinking. It is you who ends up short, not me.
Hep, I will make you a deal. Contact Mike, and with my permission he can give you the email address I signed up with. email me, and I will give you my phone number, which you can call me on and find out I am not a company, I am not in the music business, I am not an industry shill.
RD has called me an industry shill, has said they are my overlords, bosses, etc.
He is totally fixated on the (incorrect) concept that I would for the music business.
He is being a total ass about it, and having corrected him numerous times, I am sick and tired of it. He is rude, he is insulting, and most of all, HE IS WRONG (even in capital letters).
Mike, you get all up the French government agency for having a third party misuse a font on their logo, and yet you come down on the side of a school that absolutely and totally copied a well known logo, and were stupid enough to reproduce it in everything including a gym floor?
Re: Re: Re: Re: Re: Re: Re: Re: Re: Is there more?
I am not being deliberately stupid. The information isn't in the article. We don't know if he made a million from sales, if he sold the movie to the distributor for a million, or one single Saudi prince bought a single copy for a million.
That information isn't there.
Without it, there is no way to connect "FREE!" to any income.
So I am just asking the obvious question: Where was the million made?
Which part of the story does not prove the "free online distribution works" part, at least for this one example?
Simple: Where did the sales happen?
We don't know. There is no indication that i can see that free distribution on Hulu is the cause, just that X and Y both happened. Where is the connection?
Independent productions are all over the place, even in Hollywood. Rather than funding through studios, they are funded in different ways.
You only have to look at things like the Sundance Film Festival to see plenty of higher end movies that are not studio financed, but are being shopped around in part by getting played at the festival. They aren't "indie" other than they aren't specifically signed up and paid for by a given studio.
More often than not, such as with Blair Witch, they get signed up and get distribution.
All I am saying about this example is that hulu isn't specifically available for a solo film maker. If you or I chose to make a movie, there is no direct path for us to put our movie on Hulu. He needed to sign a distribution deal for that to happen. Now, is Hulu running ads before the content, and paying rights for it? Is this how he made his money? Or did he make money selling units out of the back of his car, at flea markets, or whatever? Did the movie get distributed to WalMart? We don't know.
In the end, it's about the type of success story Mike is trying to push here. This movie is perhaps independently financed, but it's success appears to be totally dependent on the "old buggy whip system", otherwise it wouldn't have been where the eyeballs were.
This would be the sort of post Mike will link to later and say "we have proven that free online distribution works", when there is actually so much more to the story that just isn't here.
Well, first things first, you forgot that every transaction has costs. Accounting, CC discount, handling, tracking, yadda, yadda. Add in some server time,some bandwidth, etc. Adding a whole bunch of sales does not always mean a whole bunch more money.
Further, there is the question of cost. If they paid a flat fee for the games, then things might work out. But if the games are licensed or have a unit cost (effective marginal costs), adding sales may not be the best way to do, depending on what that number is.
Example, if something costs you $1 per unit, plus another $1 for accounting, selling it for $5 makes you a $3 profit. Dropping the price by 75% to $1.25 would get you a whole bunch more sales, but you would no longer be profitable.
You see, you are making assumptions of a flat cost structure, and no other overhead. It isn't clear that they have flat cost structures (most retail businesses don't), and overhead moves as you add unit sales.
Without the actual numbers, there is no way to tell what is what. Percentages don't tell the story.
Well, I would say that if you are going to claim an "indie success", it would be full on indie end to end. Mike's story pretty much reads like Indie producer made a movie, got it on Hulu himself, and managed to sell a million dollars worth of copies by himself.
But if the story is that an indie producer made a movie, signed a distribution deal, and the distributor (you know, an evil middle man) managed to get the movie on Hulu, and also distributed and sold a million dollars worth of product, well, that is a whole different story.
The story would ring nice if the guy just put the movie on the torrents a people randomly started buying it from him. But with evil middle men involved, it's just another movie made with his own funding (see Kevin Smith's Clerks... which was shot for 1/4 of the price on actual film, when doing it was expensive).
Like I said, the indie isn't quite so indie, if you know what i mean.
Let's see. You get an IP address that has an infringer on it, you record all that information, you get your case all set up and ready to go, and then who do you take to court?
Ahh, yes... the ISP.
So now you start with the ISP. Since the ISP isn't obliged to give up customer data easily, you effectively have to spend all the time in court, with all the rules of admissibility of evidence, all the back and forth, maybe depositions, summoning of records, proving without a doubt, etc. Depending on how the ISP decides to play the game, it could take months or even years just to get the customer information that shows who you should have been suing in the first place.
Congrats. Now you know who you should be suing. Now you get to go back to square 1, and start all over, except that all of your evidence is now in public record, and the offender has had a year to completely scrub his computer, destroy and CDs he might have made, empty out his ipod, and perhaps even buy a new computer, get another ISP, etc.
So now you get to spend maybe another year or 5 in court trying to prove that the guy is guilty, but you don't have access to the computer that did the deeds, you have no evidence from his home, etc.
Then you win, finally, and you get a judgement. The user contests the judgement amount, and you spend the next 2 or 3 years wandering from court to court getting contradictory rulings that say the amount should be higher, lower, different, the same, and so on. In the end, you get a judgement for an amount, right from the supreme court of the land, and guess what? The user you sued is broke, and can't afford to pay you anything.
I wonder if the industry will take this opportunity to offer Australians a comprehensive legal alternative to torrents for most of their content, or if they'll keep up the windowed and restricted release schedules that encourage piracy in the first place
What would you consider a comprehensive legal alternative to free entertainment? All movies played at a miniputt with the director? Sorry, I read comments like that, I really can't imagine anything that competes with "and you get it for free, right now".
we are the borg.
you will be assimilated.
we know who you are.
we know how you connect.
you will now connect with us.
resistance is futile
(note: every time I hear resistance is futile, I don't tend to think of the borg first, I tend to think of Vogons yelling "resistance is useless!", I can't help but think that the STTNG writers were fans too).
On the post: Would A Moron In A Hurry Be Confused By The Difference Between A High School And A Pickup Truck?
Re: Re: Missd the train again
It's the same story though: Don't worry about piracy, embrace it. Don't worry about copyright violations, embrace them. In the end, it is saying "those who steal from you or misuse your products aren't bad, you are bad because you were too stupid to give it away for free already".
There is no bridge to build here, just people too lazy to come up with their own logo.
On the post: Would A Moron In A Hurry Be Confused By The Difference Between A High School And A Pickup Truck?
Re: Re:
It's sort of hard to not notice a company logo that is on about 1 out of 20 cars sold.
On the post: How Can The Music Industry Be Dead When More Music Is Being Produced And More Money Is Being Made?
Re: Re: Re: Re: Re: Ask TAM
You think I am a troll because I don't agree with Mike.
Oh well.
It's okay, that is your opinion, as wrong as it is. You see, when you can't get that right, how can I take anything else you say seriously? After all, that is the one thing I am absolutely sure of I don't have overlords, bosses, or people telling me what to post, nor am I posting it out of some sort of friendship with people in the music industry or anything like that. Heck, I listen to talk radio.
But hey, you can keep making the same mistake over and over again, and let that mistake limit your thinking. It is you who ends up short, not me.
On the post: Missed Use Case? Google Buzz Reveals Who You Chat With The Most To Everyone
Re: Re: Re: Re:
I visit a website with google ads, I am using their service.
I watch a video on youtube, I am using their service.
I call someone on the phone, it happens to be a google phone number. I am using their service.
Now if they start an isp, when I chat with my friends I might be using their service.
Heck, any number of websites that you visit in a day may be served off their cloud computing service.
Pretty much it is impossible to NOT use their service, and you know they log every little bit of it.
Sorry, but they are the borg, and they know way more about you than you would like.
On the post: Blockbuster Blames 'Piracy' Rather Than Bad Strategy For Bankruptcy In Portugal
Re: Re:
Do you have the balls to do it?
On the post: Blockbuster Blames 'Piracy' Rather Than Bad Strategy For Bankruptcy In Portugal
Re: Re:
Do you think that a music downloader hasn't also downloaded a movie?
*shakes head* How can you ignore what Mike posts up himself?
On the post: Blockbuster Blames 'Piracy' Rather Than Bad Strategy For Bankruptcy In Portugal
Re: Re: Re: Re: Re:
On the post: How Can The Music Industry Be Dead When More Music Is Being Produced And More Money Is Being Made?
Re: Re: Re: Ask TAM
He is totally fixated on the (incorrect) concept that I would for the music business.
He is being a total ass about it, and having corrected him numerous times, I am sick and tired of it. He is rude, he is insulting, and most of all, HE IS WRONG (even in capital letters).
On the post: Would A Moron In A Hurry Be Confused By The Difference Between A High School And A Pickup Truck?
Mike, you get all up the French government agency for having a third party misuse a font on their logo, and yet you come down on the side of a school that absolutely and totally copied a well known logo, and were stupid enough to reproduce it in everything including a gym floor?
wow.
just wow.
On the post: Blockbuster Blames 'Piracy' Rather Than Bad Strategy For Bankruptcy In Portugal
Re: Re: Re:
In other posts, he would point out that file sharing is rampant, and that the entertainment industry better get on the bus.
You see how it works? That's why I question most of what Mike posts, because he tells the truth, just tells it slant.
On the post: Indie Filmmaker Hits It Big With Free Film Online
Re: Re: Re: Re: Re: Re: Re: Re: Re: Is there more?
That information isn't there.
Without it, there is no way to connect "FREE!" to any income.
So I am just asking the obvious question: Where was the million made?
On the post: How Can The Music Industry Be Dead When More Music Is Being Produced And More Money Is Being Made?
Re: Ask TAM
I have told you I do not know how many times, I do not work in the music business.
If you cannot get the simple facts straight, how can anyone take the rest of your posts seriously?
MAYBE IF I TYPE IT ALL IN CAPITAL LETTERS YOU WILL UNDERSTAND, But I doubt it.
On the post: Indie Filmmaker Hits It Big With Free Film Online
Re: Re: Re: Re: Re: Re: Re: Is there more?
Simple: Where did the sales happen?
We don't know. There is no indication that i can see that free distribution on Hulu is the cause, just that X and Y both happened. Where is the connection?
On the post: Indie Filmmaker Hits It Big With Free Film Online
Re: Re: Re: Re: Re: Is there more?
You only have to look at things like the Sundance Film Festival to see plenty of higher end movies that are not studio financed, but are being shopped around in part by getting played at the festival. They aren't "indie" other than they aren't specifically signed up and paid for by a given studio.
More often than not, such as with Blair Witch, they get signed up and get distribution.
All I am saying about this example is that hulu isn't specifically available for a solo film maker. If you or I chose to make a movie, there is no direct path for us to put our movie on Hulu. He needed to sign a distribution deal for that to happen. Now, is Hulu running ads before the content, and paying rights for it? Is this how he made his money? Or did he make money selling units out of the back of his car, at flea markets, or whatever? Did the movie get distributed to WalMart? We don't know.
In the end, it's about the type of success story Mike is trying to push here. This movie is perhaps independently financed, but it's success appears to be totally dependent on the "old buggy whip system", otherwise it wouldn't have been where the eyeballs were.
This would be the sort of post Mike will link to later and say "we have proven that free online distribution works", when there is actually so much more to the story that just isn't here.
On the post: Online Gaming Store Lowers Prices 75%, Sees Sales Shoot Up 5500%
Re: Bad math ?
Further, there is the question of cost. If they paid a flat fee for the games, then things might work out. But if the games are licensed or have a unit cost (effective marginal costs), adding sales may not be the best way to do, depending on what that number is.
Example, if something costs you $1 per unit, plus another $1 for accounting, selling it for $5 makes you a $3 profit. Dropping the price by 75% to $1.25 would get you a whole bunch more sales, but you would no longer be profitable.
You see, you are making assumptions of a flat cost structure, and no other overhead. It isn't clear that they have flat cost structures (most retail businesses don't), and overhead moves as you add unit sales.
Without the actual numbers, there is no way to tell what is what. Percentages don't tell the story.
On the post: Indie Filmmaker Hits It Big With Free Film Online
Re: Re: Re: Is there more?
But if the story is that an indie producer made a movie, signed a distribution deal, and the distributor (you know, an evil middle man) managed to get the movie on Hulu, and also distributed and sold a million dollars worth of product, well, that is a whole different story.
The story would ring nice if the guy just put the movie on the torrents a people randomly started buying it from him. But with evil middle men involved, it's just another movie made with his own funding (see Kevin Smith's Clerks... which was shot for 1/4 of the price on actual film, when doing it was expensive).
Like I said, the indie isn't quite so indie, if you know what i mean.
On the post: Blockbuster Blames 'Piracy' Rather Than Bad Strategy For Bankruptcy In Portugal
So wait, are you saying that there is almost no downloading of movies online?
Excuse me while I try to stop laughing.
On the post: Indie Filmmaker Hits It Big With Free Film Online
Re: Is there more?
Hmmm.
On the post: Australian ISP Stops Kicking People Off The Internet Following iiNet Ruling
Re: Re:
But what is the process?
Let's see. You get an IP address that has an infringer on it, you record all that information, you get your case all set up and ready to go, and then who do you take to court?
Ahh, yes... the ISP.
So now you start with the ISP. Since the ISP isn't obliged to give up customer data easily, you effectively have to spend all the time in court, with all the rules of admissibility of evidence, all the back and forth, maybe depositions, summoning of records, proving without a doubt, etc. Depending on how the ISP decides to play the game, it could take months or even years just to get the customer information that shows who you should have been suing in the first place.
Congrats. Now you know who you should be suing. Now you get to go back to square 1, and start all over, except that all of your evidence is now in public record, and the offender has had a year to completely scrub his computer, destroy and CDs he might have made, empty out his ipod, and perhaps even buy a new computer, get another ISP, etc.
So now you get to spend maybe another year or 5 in court trying to prove that the guy is guilty, but you don't have access to the computer that did the deeds, you have no evidence from his home, etc.
Then you win, finally, and you get a judgement. The user contests the judgement amount, and you spend the next 2 or 3 years wandering from court to court getting contradictory rulings that say the amount should be higher, lower, different, the same, and so on. In the end, you get a judgement for an amount, right from the supreme court of the land, and guess what? The user you sued is broke, and can't afford to pay you anything.
I wonder if the industry will take this opportunity to offer Australians a comprehensive legal alternative to torrents for most of their content, or if they'll keep up the windowed and restricted release schedules that encourage piracy in the first place
What would you consider a comprehensive legal alternative to free entertainment? All movies played at a miniputt with the director? Sorry, I read comments like that, I really can't imagine anything that competes with "and you get it for free, right now".
On the post: Or Will Broadband Competition Look Like.... Google?
Re: Re: Has anyone figured out googles .....
you will be assimilated.
we know who you are.
we know how you connect.
you will now connect with us.
resistance is futile
(note: every time I hear resistance is futile, I don't tend to think of the borg first, I tend to think of Vogons yelling "resistance is useless!", I can't help but think that the STTNG writers were fans too).
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