A strong Pinterest SEO strategy is one of the best ways to increase your reach and drive more sales.
In fact, SEO on Pinterest is arguably more important than on any other social media platform.
That’s because Pinterest is a powerful visual discovery engine — where content lives on and gets surfaced resurfaced over and over again — for months, not minutes.
In this blog post we’re covering how you can use SEO to grow your brand’s presence on Pinterest, target relevant audiences, and drive clicks and sales for your business:
Why You Should Think of Pinterest as a Search Engine
Pinterest isn’t a social network — it’s a visual discovery engine, and one of the main destinations people visit to find new ideas and inspiration.
When a Pinner goes to scroll new content on the platform, they land on their Home Feed. The Home Feed shows Pins based on what you’ve previously searched and saved!
Since Pinterest is primarily built for search and discovery, your content gets a much longer shelf-life than it would on other platforms like Instagram, Facebook, and Twitter.
It’s important to think of the platform as more than just a social channel.
This is where your search-engine optimization strategy comes into play.
By following the 12 tips below, you will take your Pinterest SEO to the next level and drive so much more value for your brand!
Set Up Your Profile for Success
Craft the Perfect Bio
Get Verified
Follow Other Accounts to Boost Your Visibility
Publish Video Pins
Make Your Boards Searchable
Create Captivating, Original Content
Set up Pins with the Best Ratios
Write Strategic Pin Descriptions
Use Rich Pins
Get into the Pinterest Ad Game
Be Consistent
12 Tips to Optimize Your Pins for Search
A strong Pinterest SEO strategy is one of the best ways to increase your reach and drive more sales.
In fact, SEO on Pinterest is arguably more important than on any other social media platform.
That’s because Pinterest is a powerful visual discovery engine — where content lives on and gets surfaced resurfaced over and over again — for months, not minutes.
In this blog post we’re covering how you can use SEO to grow your brand’s presence on Pinterest, target relevant audiences, and drive clicks and sales for your business:
Why You Should Think of Pinterest as a Search Engine
Pinterest isn’t a social network — it’s a visual discovery engine, and one of the main destinations people visit to find new ideas and inspiration.
When a Pinner goes to scroll new content on the platform, they land on their Home Feed. The Home Feed shows Pins based on what you’ve previously searched and saved!
Since Pinterest is primarily built for search and discovery, your content gets a much longer shelf-life than it would on other platforms like Instagram, Facebook, and Twitter.
It’s important to think of the platform as more than just a social channel.
This is where your search-engine optimization strategy comes into play.
By following the 12 tips below, you will take your Pinterest SEO to the next level and drive so much more value for your brand!
Set Up Your Profile for Success
Craft the Perfect Bio
Get Verified
Follow Other Accounts to Boost Your Visibility
Publish Video Pins
Make Your Boards Searchable
Create Captivating, Original Content
Set up Pins with the Best Ratios
Write Strategic Pin Descriptions
Use Rich Pins
Get into the Pinterest Ad Game
Be Consistent
https://www.fiverr.com/r_roneypro/set-up-your-pinterest-profile-with-seo-optimized-boards -with-pins
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