Someone Buy 8x8 A Dictionary And Highlight Unlimited
from the false-advertising... dept
It appears that the folks at 8x8 Inc., who offer the Packet8 VoIP service, have taken a page out of Comcast's playbook. While they claim to offer "unlimited" service, it turns out that it really is quite limited, and if you exceed their arbitrary limits, they start charging you a lot more. Obviously, there are costs involved for these companies, and no one is saying they need to lose money on these offerings. However, they also shouldn't be advertising them as unlimited -- as that's clearly false advertising.
Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.
Techdirt is one of the few remaining truly independent media outlets. We do not have a giant corporation behind us, and we rely heavily on our community to support us, in an age when advertisers are increasingly uninterested in sponsoring small, independent sites — especially a site like ours that is unwilling to pull punches in its reporting and analysis.
While other websites have resorted to paywalls, registration requirements, and increasingly annoying/intrusive advertising, we have always kept Techdirt open and available to anyone. But in order to continue doing so, we need your support. We offer a variety of ways for our readers to support us, from direct donations to special subscriptions and cool merchandise — and every little bit helps. Thank you.
–The Techdirt Team
Reader Comments
Subscribe: RSS
View by: Time | Thread
FTC
The marketers are spoiling another word. Anyone with sense should know 'free' and even 'absolutely free' are crap almost without exception. The same is becoming true of unlimited, after which it will have lost much of its value, which will bring on 'absolutely unlimited' I suppose.
[ link to this | view in thread ]
Re: FTC
" Newspeak " is flat out wrong.
( 1984 - Big Brother )
Unlimited means no restraints.
If the company wants to put caps on their service that is fine, but advertising the service as "unlimited" when it is in fact not is false advertising.
Government regulation of language isn't the answer. A good dictionary is.
[ link to this | view in thread ]
Definition
adj.
Having no restrictions or controls: an unlimited travel ticket.
Having or seeming to have no boundaries; infinite: an unlimited horizon.
Without qualification or exception; absolute: unlimited self-confidence.
[ link to this | view in thread ]
As they say...
[ link to this | view in thread ]