Celebrity Rights, Copyrightable Facts And Baseball...
from the legal-question dept
Earlier this year, we noted the latest in a long line of what appeared to be questionable lawsuits that Major League Baseball Advanced Media (usually just called mlb.com) was getting involved with. A few years ago, baseball claimed that only those who bought licenses could post game data online -- which seemed silly. After all, game data is factual information, and you can't copyright facts. Besides, how would they deal with someone just sitting at the game and typing up what happens? However, the lawsuit from earlier this year raised even more questions. It's about a fantasy sports service that was getting squeezed out by MLB and decided that there was nothing illegal about continuing to post players' names and stats -- as those seemed like facts that no one could own. At the time, we pointed out (again) that you can't copyright facts, and that MLB was clearly just being greedy. It appears the NY Times has finally caught up to the story, but includes more details on how MLB is planning to get around the "you can't copyright facts" point. They're going to focus, instead, on the fact that this isn't a publication, but a service -- claiming that it's not an issue of copyrights at all, but of the "right of publicity," which generally means if you're famous, people can't get rich off of selling your likeness in any manner without your permission. This opens up quite the Pandora's Box of problems (hence this case), and it's not entirely clear why there needs to be such a right of publicity, when it sounds like most situations where there would be problems could be covered by existing trademark and (potentially) copyright laws. Still, what it really comes down to is that this is a bad business decision for Major League Baseball. What they're trying to do is maximize short-term profits by selling these licenses at the expense of long-term viability. Fantasy baseball has helped rejuvenate the sport by getting many more people interested in the game -- getting them to watch televised games and go to the park, as well as buy various MLB merchandise. It's a huge promotion for the game of baseball and its players. And, in the interest of the short-term buck, MLB is trying to charge companies to help them promote their product.
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Yay Retarded kids!!
Let me ask you Mike, why do folks always seem to fixate on short-term profits instead of looking at least slightly at the long-term? I mean. In a way every long running company or industry is like this, and with the internet looking like the end of the world to them. And thus they seem to want to kill it or outright control it entirely. Which is close to impossible since it spans the ENTIRE world. Try unclogging a toilet with your hands. You'll smell like **** and probably wont unclog the toilet unless you spent the entire day.
Eh, not outta high school and I can tell this is bad. Ya think they'd notice if I could notice...
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They're figure out how bad this idea is
The whole "right of publicity" argument is a joke. Otherwise Las Vegas bookies wouldn't be allowed to make money from gambling on sporting events, the Academy Awards, etc.
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Stop!
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It will also break the nightly news & the sports c
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Does this mean that the news of any baseball events cannot be provided since they are profiting from my subscription?
I hope MLB fails miserably in their efforts. This is a complete farce and I hope if backfires!
Ticket prices at sporting events are out of control, saleries, license fees, etc. is insane. Now they want a share of the profits from companies providing services?
Boycott baseball I say.
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...this is really just another part of bigger move
you see, what they think in MLB is "why are those bozos making money off of our product? that is OUR MONEY!!!" so they are going to whine, pout and drag some fairly small guys into their bought-and-paid-for courts to force them out of business and then MLB will roll out their crappy fantasy baseball site...which you will pay for, which you will get tons of spam from, which will subject you to endless commercials when you use it, which will treat you like some mindless cash cow standing knee-deep in the mucky pasture (...and don't think about mooing for help, Brownie... nobody will hear you...)
MLB will make a mess of it and piss off their customers again just like the NHL did last season. frankly, the way that congress has marched to the tune of the power blocs that have bought and paid for it we'd all better get organized or start learning how to go "moooo"....
signed,
your pal, the cow who hopes to become "certified Angus" in hopes of avoiding the pain of being "milked" continuously....
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More Legal Geniuses
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Making it Hard
Does the MLB not want me to watch games, buy tickets, hats, etc.? Do they have too many fans right now and need to filter some of us out?
I have played fantasy basketball and football before. My only positive I took from those games were it really made me want to watch games that I normally wouldn't because I had a player on some team I did not follow, but I wanted to see how well he played on any given night.
I know the MLB has some cellar dwelling teams that people in thier home town don't even watch, but I bet if I had some 3rd baseman on the Brewers, I would watch the game to see how well he played.
That in return makes the MLB money. If people watch games, they sell tv rights. If a lot of people watch, they charge more, because commercials cost more....as so forth.
They must have too many fans...
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Who's on First
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Techdirt has no right to report this story. MLB owns the rights of publicity on their lawsuits and other random stupidity. In fact, Techdirt is in complete violation of the right of publicity. What right does Techdirt have to draw traffic to their site by using news and information from other companies without paying for publicity rights?
I can see a wave of such stupidity becoming commonplace as every news blog and indeed news sources themselves get sued for rights of publicity.
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Yeah!
Hmm. If a person has a right to his own publicity, does a company, which has no such rights (in the sense that it is not afforded protections under the Declaration of Independence) to happiness or privacy, have a right to control what people say about them in the blogoshere, or on a street corner? What if I watch a game and then stand out on a busy street corner at lunch hour and evangelize MLB stats? Will big Baseball pull up ina big black limo and abduct me for publicity violations?
Effing morons. I don't even watch sports, really. Maybe a live hockey game at the local rink, but on SB Sunday, I'm at the amusement park taking advantage of shorter lines for rides.
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What happens if MLB wins?
Am I "famous"? What's the definition for that? If literally thousands of businesses have my name, then obviously a lot of people know who I am. I could make the claim that I'm "famous". It could really be a very interesting test. If MLB wins, they might do us all a favor and give complete privacy rights to every single citizen on the planet. I'd be willing to sacrifice fantasy league baseball for that.
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