Google Decides Smartphone Market Share Is More Important Than Net Neutrality
from the dangerous-precedents dept
As a recent post noted, net neutrality is under threat in France, with ISPs like Free asking Google to pay extra for delivery of its traffic. According to this post on the Forbes Web site, Google has already agreed to pay the French telecoms company Orange in precisely this way. As well as damaging the whole principle of net neutrality, something that Google has been championing for many years, this would seem to be a pretty bad business decision. After all, if Orange is now getting paid to carry Google's traffic, why shouldn't every other telecom company out there also receive money for delivering Google's services?
It turns out that there are some very specific reasons why Google might have taken this surprising step, as Forbes explains:
Orange have implied their strong market position in Africa provided them sufficient leverage in the discussions with Google.
This is really about the African market, then. As the analysis above notes, Google wants Android to become established there as successfully as it has elsewhere in the world. If it had refused to do a deal with Orange, which is apparently a major player in this region, there was a danger that Nokia or RIM could have taken advantage of the situation. Even though the payment is nominally about Net traffic, it's probably really about Google keeping a dominant telecom company sweet.
The African market is currently making the switch from feature phones with limited data access, to low-cost smartphones that provide far greater access to the internet and web services. Low-cost smartphones that are predominantly powered by Android. Google wants the emerging market to be running their OS so they can effectively monetize the continent. What they don't want is another platform becoming established, such as Nokia's low-cost Windows Phones or the upcoming Blackberry 10 devices.
In most other parts of the world, Android is already established as the leading smartphone platform, so Google won't need to make similar deals. That doesn't mean that telecoms and ISPs won't demand them, but their bargaining position will generally be much weaker than Orange's. Google will probably be able to refuse without risking too much, secure in the knowledge that Internet users won't be best pleased with their ISPs if they can't access Gmail, or YouTube becomes unbearably laggy.
But even if the Orange deal is a special case, it's still bad news for the Internet. Google has clearly signaled that net neutrality is not sacrosanct, and that it is quite prepared to abandon it when necessary.
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Filed Under: africa, france, net neutrality, wireless
Companies: google
Reader Comments
The First Word
“Unintended consequence
You realize that with this story our dear friend bob will finally be able to rant about Google and be on topic.Go bob GO!!!
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Google is so big that it's willing to play two measures, two weights and Orange is so big that it dominates the African markets.
In any case, Google has abandoned the "be no evil" mantra for a while now and is more likely following the "be good to ourselves while not enraging the public". Shame, I thought they had a brilliant future. But eventually every company seems to end up like Microsoft/etc
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Despite all this...
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Unintended consequence
Go bob GO!!!
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Re: Unintended consequence
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Considering how many people have a "cable, internet, phone" package it is really difficult to fault Google here.
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Seems to me the headline should be "Poor country ruled by single major telecom, forces others to play ball."
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Google
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Re: Google
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Re: Re: Google
Google is for net neutrality unless standing on that principle could cost them money. But if it could cost them...... then not so much.
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Or Censoring search results in China, but not the US...
I would be surprised if Comcast or Verizon got anywhere with a "But you do it in a third world country" argument...
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So yeah, they should have thought better before accepting this 'deal'. They surely lost a lot of trust.
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Ah, I see you won't be installing Linux then? ;)
But seriously now, Windows 8 is pretty horrible...until you slap Classic Shell into it. Once you do, it's basically Win7 with a few added features. Microsoft ruined a perfectly good (by their standards) OS with a horrible UI.
Fun fact: Microsoft engineers themselves had already discarded the idea of a "Metro-like" ui a long time ago when they were developing Win95. See here, particularly the section entitled "Separate UI for Beginners":
http://www.sigchi.org/chi96/proceedings/desbrief/Sullivan/kds_txt.htm
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True, except many of those added features are what makes it suck. Using Classic Shell or similar utilities solves some of the most egregious problems, but leaves many. For example, it's difficult to avoid having to use the charms, or the metro UI, for many operations.
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He said downgrade, not render unusuable. ;)
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I'm usually an early adopter (via piracy means). But this is not worth it.
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The fact that you are FORCED into that ugly metro thing is what annoys me the most.
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Everyone has a price.
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Re: Everyone has a price.
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The nature of corporate ownership
That's why I think there are far bigger issues than what the big tech industry wants. If you want significant changes, I think you'll need to look at campaign financing, how we view ownership, and whether the goal of business in general should be to grow big, or whether it might actually be better to support companies that stay small and even self-destruct once they reach certain goals and/or outgrow a certain size.
If you believe disruption is a good aspect of technological advancement, then you need to look ahead to what will disrupt the big corporate players of the present.
While some folks believe it is wrong to advocate income redistribution among individuals and companies, if you have certain societal goals that encourage the decentralization of wealth/power, then it is a perfectly legitimate societal goal to look for ways to discourage/prevent concentration of wealth. And this can extend to global politics. Is it in the best interests of the world to have a few superpowers? It can be, if it results in a level of stability. But, on the other hand, there can be arguments against allowing a few empires dominating the world.
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Not sure about this article
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Re: Not sure about this article
Kind of hard to believe though. I could easily believe that Google have purchased transmission and/or colo off of Orange and Orange's CEO doesn't understand the difference.
We probably wont hear the truth though, every Google agreement I have seen was big on non disclosure. I suspect a few words have been exchanged on that matter...
In any case I see evidence this has anything to do with net neutrality .
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This is ridiculous
Google has a very strong business case to tell them to forget it, in this case. The French might get somewhat swayed to iPhones if all their ISPs would begin throttling Google, but in Africa that's just not going to happen. And Android is pretty useless without Google, as there are services with hardcoded addresses in there. That would mean non-functioning apps, and even no Play Store. ISPs might get their own stores, but who would do you trust more, african ISPs, or Google? As far as app QA goes?
I'm wondering if the ISPs would really be so stupid as to half-brick all the smartphone market, leaving all the wireless connectivity money on the table.
This is begging for disruption so much, someone is bound to notice the piles of money that stupidity leaves on the table.
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When I purchased Google's Nexus 7 tablet from the Canadian Google, I had no idea that they had non-existent service. They basically have no phone number, no customer service specially in Canada as though they are not to abide by consumer protection laws in other countries although they have registered in Canada. I believe that they only way a human being working for Google can be reached by phone in Canada is through the courts.
Their head office in Canada does not pick up their phones at all. Their American branch which has produced this tablets as a Google product refuses to even accept it as their product so I would guess that they would not accept the smart phones to be their product if they are found to be defective and they would exclude the defective parts from warranty.
I would avoid buying any product that may need support from Google in the role of both supplier and retailer. What I have also learned before buying any gadget, don't just look at the specs and retail price, call the manufacturer to find out whether they have service center for that item within driving distance OR I would make sure that you get extended warranties that have no exemptions accounted for in the cost which will would escalate the cost.
Most over-priced expensive phone service suppliers would obviously support these products with defects but those that buy their own phones, watch out.
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When I purchased Google's Nexus 7 tablet from the Canadian Google, I had no idea that they had non-existent service. They basically have no phone number, no customer service specially in Canada as though they are not to abide by consumer protection laws in other countries although they have registered in Canada. I believe that they only way a human being working for Google can be reached by phone in Canada is through the courts.
Their head office in Canada does not pick up their phones at all. Their American branch which has produced this tablets as a Google product refuses to even accept it as their product so I would guess that they would not accept the smart phones to be their product if they are found to be defective and they would exclude the defective parts from warranty.
I would avoid buying any product that may need support from Google in the role of both supplier and retailer. What I have also learned before buying any gadget, don't just look at the specs and retail price, call the manufacturer to find out whether they have service center for that item within driving distance OR I would make sure that you get extended warranties that have no exemptions accounted for in the cost which will would escalate the cost.
Most over-priced expensive phone service suppliers would obviously support these products with defects but those that buy their own phones, watch out.
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Google has a very strong business
Exactly. If true Google's need for something on Orange's network must have exceeded Orange's need for Google.
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When push comes to shove for a publicly traded company, what's best for the company is going to dictate what the company does and stands for.
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