Thai Airways Tries To Cover Logo On Crashed Plane, Gets Egg On Face Instead

from the the-cover-up-is-always-worse-than-the-crime dept

There's a saying that goes: the coverup is always worse than the crime. It's a sort of catchall phrase that can be applied to the Streisand Effect for the way in which a group's inability to assume proper responsibility vaults their transgression into the limelight in a way it otherwise would not have, while simultaneously causing them to look petty, callous, or devious. The point is, as most of us adults have learned, that when you're caught doing something wrong your best bet is to readily accept the blame and begin working on rebuilding your brand. If you don't, you look like a jerk.

Speaking of which, Thai Airways is suddenly looking like a jerk. The airline seems to have a problem keeping the landing gear working on its planes as of late. After a crash in Hong Kong two weeks ago, another Thai Airways Airbus plane suffered faulty landing gear and injured 14 people when it skidded onto a Bangkok runway. Then, because apparently the company is run by junior high school children, they sent a crew out to the plane to hastily paint over the company logo on the tail-section, even as the rest of the plane was garbed in easy-to-identify company colors.

Today, the plane was seen resting on grass next to the runway with its evacuation slides still deployed and the Thai Airways name and logo hastily covered up.

The move to black-out the logo may have been a response to last night's incident coming less than two weeks after 20 passengers were injured when a Thai Airways flight hit severe turbulence as it was descending to Hong Kong's airport. Although the logo was unable to be seen, the plane's airline colours were unmistakable and easily compared to Thai Airways jets taking off or landing in the vicinity, which happens quite a bit in Bangkok.

If this all seems eerily familiar, it's because you used to pull this exact same move... when you were five years old. You know what I'm talking about: you're wrist deep in the chocolate cake mom cooked for your sister, she catches you in the act, and you put your hands over your eyes. Ah ha, problem solved! If you can't see her, she obviously can't see you!

Except it doesn't work like that of course and now the news is filled with reports of Thai Airways trying to shirk their responsibility for yet another crash with the kind of move Sesame Street teaches you not to pull. Enjoy that Streisanding, folks! Think about how many more people now know not to fly your planes!

Filed Under: coverup, plane crash, streisand effect, thai airways, trademark
Companies: thai airways