More Companies Rebelling Against Annoying Plastic Packaging

from the about-time dept

A few weeks ago, Amazon announced a program to push for more customer-friendly packaging -- specifically moving away from those impossible to open plastic clamshell bubble packs that have a way of encouraging excessive swearing (and injuries) from consumers trying to open them. The good news, however, is that many retailers and manufacturers all agree that it's time to end that practice and to move towards more reasonable packaging solutions. It's about time.

Filed Under: bubble packs, clam shells, frustration free, packaging

Amazon Recognizes That People Hate Annoying Packaging

from the customer-friendly-policies dept

Two years ago, around this time, we wrote a post entitled This Holiday Season, All I Want Is A Package That Opens Easily, noting how annoying some consumer packaging is. We were especially critical of the so-called "blister packs" or plastic clamshell packaging that is a source of not just frustration, but injuries to many as they struggle to open them. Apparently, Amazon has finally decided it's time to do something about this and has announced a new initiative for "frustration-free packaging." As Jeff Nolan notes, this is an example of a company recognizing that what's good for customers is good for the company.

Filed Under: bubble packs, clam shells, frustration free, packaging
Companies: amazon